Perceptions of students on artificial intelligence-generated content avatar utilization in learning management system

Purpose – This study aims to explore students’ perceptions of the use of an artificial intelligence-generated content avatar (AIGC avatar) within a learning management system (LMS). Design/methodology/approach – This qualitative research involved seven postgraduate students. Data were collected thro...

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Main Author: Saw Fen Tan
Format: Article
Language:English
Published: Emerald Publishing 2024-09-01
Series:AAOU Journal
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Online Access:https://www.emerald.com/insight/content/doi/10.1108/AAOUJ-12-2023-0142/full/pdf
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author Saw Fen Tan
author_facet Saw Fen Tan
author_sort Saw Fen Tan
collection DOAJ
description Purpose – This study aims to explore students’ perceptions of the use of an artificial intelligence-generated content avatar (AIGC avatar) within a learning management system (LMS). Design/methodology/approach – This qualitative research involved seven postgraduate students. Data were collected through individual, in-depth interviews. The videos of the AIGC avatar, created using Leonardo, ChatGPT and Heygen, were uploaded to the LMS to communicate with students for the purposes of a welcome note, assignment guide, assignment feedback, tutorial reminders and preparation as well as to provide encouragement and study tips. Students were interviewed at the end of the semester. Findings – The findings of this study indicated that the majority of participating students held positive perceptions regarding the use of the AIGC avatar in the LMS. They reported that it enhanced their perceived instructor’s social presence and motivation to learn. The assignment guide and feedback were particularly valued by the participants. While some students noted the AIGC avatar’s lack of naturalness, others appreciated the clear and professional speech it delivered. Research limitations/implications – The study was confined to seven students from a single course at one institution, which may limit the generalizability of the findings. Future research could involve a larger and more diverse group of participants. Practical implications – The findings may offer education providers an alternative solution for engaging students in an LMS. Originality/value – This study highlights the potential of AIGC avatars to replace text-based communication in LMS and enhance students’ perceived instructor social presence.
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publishDate 2024-09-01
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spelling doaj-art-fd3c2dc9ed74497fb04c85102171e45f2025-08-20T03:44:20ZengEmerald PublishingAAOU Journal1858-34312414-69942024-09-0119217018510.1108/AAOUJ-12-2023-0142Perceptions of students on artificial intelligence-generated content avatar utilization in learning management systemSaw Fen Tan0School of Education, Humanities and Social Sciences, Wawasan Open University, Penang, MalaysiaPurpose – This study aims to explore students’ perceptions of the use of an artificial intelligence-generated content avatar (AIGC avatar) within a learning management system (LMS). Design/methodology/approach – This qualitative research involved seven postgraduate students. Data were collected through individual, in-depth interviews. The videos of the AIGC avatar, created using Leonardo, ChatGPT and Heygen, were uploaded to the LMS to communicate with students for the purposes of a welcome note, assignment guide, assignment feedback, tutorial reminders and preparation as well as to provide encouragement and study tips. Students were interviewed at the end of the semester. Findings – The findings of this study indicated that the majority of participating students held positive perceptions regarding the use of the AIGC avatar in the LMS. They reported that it enhanced their perceived instructor’s social presence and motivation to learn. The assignment guide and feedback were particularly valued by the participants. While some students noted the AIGC avatar’s lack of naturalness, others appreciated the clear and professional speech it delivered. Research limitations/implications – The study was confined to seven students from a single course at one institution, which may limit the generalizability of the findings. Future research could involve a larger and more diverse group of participants. Practical implications – The findings may offer education providers an alternative solution for engaging students in an LMS. Originality/value – This study highlights the potential of AIGC avatars to replace text-based communication in LMS and enhance students’ perceived instructor social presence.https://www.emerald.com/insight/content/doi/10.1108/AAOUJ-12-2023-0142/full/pdfArtificial intelligence-generated content avatar (AIGC avatar)Learning management system (LMS)Students’ perceptions
spellingShingle Saw Fen Tan
Perceptions of students on artificial intelligence-generated content avatar utilization in learning management system
AAOU Journal
Artificial intelligence-generated content avatar (AIGC avatar)
Learning management system (LMS)
Students’ perceptions
title Perceptions of students on artificial intelligence-generated content avatar utilization in learning management system
title_full Perceptions of students on artificial intelligence-generated content avatar utilization in learning management system
title_fullStr Perceptions of students on artificial intelligence-generated content avatar utilization in learning management system
title_full_unstemmed Perceptions of students on artificial intelligence-generated content avatar utilization in learning management system
title_short Perceptions of students on artificial intelligence-generated content avatar utilization in learning management system
title_sort perceptions of students on artificial intelligence generated content avatar utilization in learning management system
topic Artificial intelligence-generated content avatar (AIGC avatar)
Learning management system (LMS)
Students’ perceptions
url https://www.emerald.com/insight/content/doi/10.1108/AAOUJ-12-2023-0142/full/pdf
work_keys_str_mv AT sawfentan perceptionsofstudentsonartificialintelligencegeneratedcontentavatarutilizationinlearningmanagementsystem