The Impact of Artificial Intelligence, Ethical Implications and Technologies on the Electoral Process

The benefits in the use of Artificial Intelligence (AI) in the electoral process are enormous only when AI is used ethically and all stakeholders particularly those vested with the responsibility to conduct elections are ethically upright in their use of AI. The problem this paper seeks to address i...

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Main Authors: Itumeleng Michael Maine, Bukohwo Michael Esiefarienrhe
Format: Article
Language:English
Published: Noyam Journals 2024-12-01
Series:E-Journal of Humanities, Arts and Social Sciences
Subjects:
Online Access:https://noyam.org/wp-content/uploads/2025/01/EHASS202451641.pdf
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author Itumeleng Michael Maine
Bukohwo Michael Esiefarienrhe
author_facet Itumeleng Michael Maine
Bukohwo Michael Esiefarienrhe
author_sort Itumeleng Michael Maine
collection DOAJ
description The benefits in the use of Artificial Intelligence (AI) in the electoral process are enormous only when AI is used ethically and all stakeholders particularly those vested with the responsibility to conduct elections are ethically upright in their use of AI. The problem this paper seeks to address is how AI can be ethically used to aid the smooth conduct of elections and how can the benefits of AI be harnessed in the electioneering process. The methodology used in both data collection and analysis was expert judgement and systematic review. This paper analysed the various AI tools and techniques that are used to assist in the conduct of credible elections. Also discussed are the various ways that AI can be used negatively to influence voters namely deepfakes, automated bots, data privacy breaches, microtargeting, psychological profiles of voters, voting pattern prediction, and cyberattacks of electronic devices with the intention to rig elections. It is recommended that the ethical use of AI in elections should be advocated, and training of the citizens on the role of AI before, during and after elections and how to handle AI-related threats should be conducted well ahead of elections.
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spelling doaj-art-fc2f2f9263d447329e28b0d03491039a2025-01-17T14:10:59ZengNoyam JournalsE-Journal of Humanities, Arts and Social Sciences2720-77222024-12-0151632113219https://doi.org/10.38159/ehass.202451641The Impact of Artificial Intelligence, Ethical Implications and Technologies on the Electoral ProcessItumeleng Michael Maine 0https://orcid.org/0000-0002-5628-2348Bukohwo Michael Esiefarienrhe1https://orcid.org/0000-0002-1631-9759Computer Science Department and Information Systems, North-West University, South Africa.Computer Science Department and Information Systems, North-West University, South Africa.The benefits in the use of Artificial Intelligence (AI) in the electoral process are enormous only when AI is used ethically and all stakeholders particularly those vested with the responsibility to conduct elections are ethically upright in their use of AI. The problem this paper seeks to address is how AI can be ethically used to aid the smooth conduct of elections and how can the benefits of AI be harnessed in the electioneering process. The methodology used in both data collection and analysis was expert judgement and systematic review. This paper analysed the various AI tools and techniques that are used to assist in the conduct of credible elections. Also discussed are the various ways that AI can be used negatively to influence voters namely deepfakes, automated bots, data privacy breaches, microtargeting, psychological profiles of voters, voting pattern prediction, and cyberattacks of electronic devices with the intention to rig elections. It is recommended that the ethical use of AI in elections should be advocated, and training of the citizens on the role of AI before, during and after elections and how to handle AI-related threats should be conducted well ahead of elections.https://noyam.org/wp-content/uploads/2025/01/EHASS202451641.pdfai in electionsvoting and aiethical ai in electionsthe impact of ai in electoral processdeepfakes and elections.
spellingShingle Itumeleng Michael Maine
Bukohwo Michael Esiefarienrhe
The Impact of Artificial Intelligence, Ethical Implications and Technologies on the Electoral Process
E-Journal of Humanities, Arts and Social Sciences
ai in elections
voting and ai
ethical ai in elections
the impact of ai in electoral process
deepfakes and elections.
title The Impact of Artificial Intelligence, Ethical Implications and Technologies on the Electoral Process
title_full The Impact of Artificial Intelligence, Ethical Implications and Technologies on the Electoral Process
title_fullStr The Impact of Artificial Intelligence, Ethical Implications and Technologies on the Electoral Process
title_full_unstemmed The Impact of Artificial Intelligence, Ethical Implications and Technologies on the Electoral Process
title_short The Impact of Artificial Intelligence, Ethical Implications and Technologies on the Electoral Process
title_sort impact of artificial intelligence ethical implications and technologies on the electoral process
topic ai in elections
voting and ai
ethical ai in elections
the impact of ai in electoral process
deepfakes and elections.
url https://noyam.org/wp-content/uploads/2025/01/EHASS202451641.pdf
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