The Impact of Service Quality and Trust on Customer Satisfaction Case Study at PT. Permodalan Nasional Madani (PNM) Melati Mekar

 This study investigates the impact of service quality and trust on customer satisfaction at PT Permodalan Nasional Madani (PNM) Melati Mekar. The researchers used multiple linear regression analysis to analyze the data and tested the hypotheses using the t test and F test with the assistance of SP...

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Main Authors: Lasman Eddy Bachtiar, Edward Alezandro Lumban Raja, Trimilda Trimilda
Format: Article
Language:English
Published: Universitas KH Abdul Chalim, Prodi Ekonomi Syariah 2025-04-01
Series:Indonesian Interdisciplinary Journal of Sharia Economics
Subjects:
Online Access:https://www.e-journal.uac.ac.id/index.php/iijse/article/view/6363
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author Lasman Eddy Bachtiar
Edward Alezandro Lumban Raja
Trimilda Trimilda
author_facet Lasman Eddy Bachtiar
Edward Alezandro Lumban Raja
Trimilda Trimilda
author_sort Lasman Eddy Bachtiar
collection DOAJ
description  This study investigates the impact of service quality and trust on customer satisfaction at PT Permodalan Nasional Madani (PNM) Melati Mekar. The researchers used multiple linear regression analysis to analyze the data and tested the hypotheses using the t test and F test with the assistance of SPSS. The findings reveal that service quality has a positive and significant influence on customer satisfaction, as evidenced by the regression coefficient of 0.787 and a t value of 4.782, which is higher than the critical value. Additionally, trust also has a positive and significant impact on customer satisfaction, with a regression coefficient of 0.591 and a t value of 4.056, surpassing the critical value. Furthermore, the F test results demonstrate that customer satisfaction further improves when service quality and trust are combined, with an F count value of 11.520 that exceeds the critical value of 3.19. These results support the statement that both service quality and trust play a crucial role in enhancing customer satisfaction at PNM Melati Mekar.
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publisher Universitas KH Abdul Chalim, Prodi Ekonomi Syariah
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series Indonesian Interdisciplinary Journal of Sharia Economics
spelling doaj-art-fbf81b97ad8744ffacd0bcf75ecae2f12025-08-20T03:05:07ZengUniversitas KH Abdul Chalim, Prodi Ekonomi SyariahIndonesian Interdisciplinary Journal of Sharia Economics2621-606X2025-04-018210.31538/iijse.v8i2.6363The Impact of Service Quality and Trust on Customer Satisfaction Case Study at PT. Permodalan Nasional Madani (PNM) Melati MekarLasman Eddy Bachtiar0Edward Alezandro Lumban Raja1Trimilda Trimilda2Institut Bisnis dan Komputer Indonesia, Medan, IndonesiaInstitut Bisnis dan Komputer Indonesia, Medan, IndonesiaInstitut Bisnis dan Komputer Indonesia, Medan, Indonesia  This study investigates the impact of service quality and trust on customer satisfaction at PT Permodalan Nasional Madani (PNM) Melati Mekar. The researchers used multiple linear regression analysis to analyze the data and tested the hypotheses using the t test and F test with the assistance of SPSS. The findings reveal that service quality has a positive and significant influence on customer satisfaction, as evidenced by the regression coefficient of 0.787 and a t value of 4.782, which is higher than the critical value. Additionally, trust also has a positive and significant impact on customer satisfaction, with a regression coefficient of 0.591 and a t value of 4.056, surpassing the critical value. Furthermore, the F test results demonstrate that customer satisfaction further improves when service quality and trust are combined, with an F count value of 11.520 that exceeds the critical value of 3.19. These results support the statement that both service quality and trust play a crucial role in enhancing customer satisfaction at PNM Melati Mekar. https://www.e-journal.uac.ac.id/index.php/iijse/article/view/6363Customer SatisfactionService QualityTrust
spellingShingle Lasman Eddy Bachtiar
Edward Alezandro Lumban Raja
Trimilda Trimilda
The Impact of Service Quality and Trust on Customer Satisfaction Case Study at PT. Permodalan Nasional Madani (PNM) Melati Mekar
Indonesian Interdisciplinary Journal of Sharia Economics
Customer Satisfaction
Service Quality
Trust
title The Impact of Service Quality and Trust on Customer Satisfaction Case Study at PT. Permodalan Nasional Madani (PNM) Melati Mekar
title_full The Impact of Service Quality and Trust on Customer Satisfaction Case Study at PT. Permodalan Nasional Madani (PNM) Melati Mekar
title_fullStr The Impact of Service Quality and Trust on Customer Satisfaction Case Study at PT. Permodalan Nasional Madani (PNM) Melati Mekar
title_full_unstemmed The Impact of Service Quality and Trust on Customer Satisfaction Case Study at PT. Permodalan Nasional Madani (PNM) Melati Mekar
title_short The Impact of Service Quality and Trust on Customer Satisfaction Case Study at PT. Permodalan Nasional Madani (PNM) Melati Mekar
title_sort impact of service quality and trust on customer satisfaction case study at pt permodalan nasional madani pnm melati mekar
topic Customer Satisfaction
Service Quality
Trust
url https://www.e-journal.uac.ac.id/index.php/iijse/article/view/6363
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