Machine heuristic in algorithm aversion: Perceived creativity and effort of output created by or with artificial intelligence

Products and services labeled as AI-created are perceived differently than identical ones attributed to humans, reflecting the phenomenon of algorithm aversion. This perception gap is partly explained by individuals’ tendency to attribute lower effort and creativity to work produced by AI algorithms...

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Bibliographic Details
Main Authors: Sigurd Birk Heimstad, Anders Hauge Wien, Tarje Gaustad
Format: Article
Language:English
Published: Elsevier 2025-08-01
Series:Computers in Human Behavior: Artificial Humans
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Online Access:http://www.sciencedirect.com/science/article/pii/S294988212500074X
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