Components of brending and the application of artifical intelligence technologies in their implementation
The article examines the issue of branding components and the use of artificial intelligence technologies in their implementation. It has been established that the development and implementation of an effective branding strategy is one of the leading tasks of marketing activity. This task has not lo...
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Main Author: | Оleg Kovalchuk |
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Format: | Article |
Language: | English |
Published: |
Lutsk National Technical University
2023-05-01
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Series: | Економічний форум |
Subjects: | |
Online Access: | https://e-forum.com.ua/en/journals/tom-13-2-2023/skladovi-brendingu-ta-zastosuvannya-tekhnologiy-shtuchnogo-intelektu-v-yikh-realizatsiyi |
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