Analysis of E-Commerce Seller Behavior Using the Technology Acceptance Model (TAM) Method: : Case Study on the Thaijajan Community on Shopee

Analysis of E-Commerce Seller Behavior Using the Technology Acceptance Model (TAM) Method: : Case Study on the Thaijajan Community on Shopee

In Indonesia, there are various platforms that provide functions to carry out buying and selling transactions or called e-commerce. One of the e-commerce that is widely used in Indonesia is Shopee. Shopee is one of the e-commerce that is included in the B2C category that is widely used by people in...

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Bibliographic Details
Main Authors: Resti Rahayu, Rizqiyatul Khoiriyah, S. B. P. Handhajani, Ayu Indraswari
Format: Article
Language:English
Published: LPPM Universitas Mohammad Husni Thamrin 2025-06-01
Series:Jurnal Teknologi Informatika & Komputer
Online Access:https://journal.thamrin.ac.id/index.php/jtik/article/view/2671
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