Behind the Youtube Addiction and Online Stickiness. Does Fear of Missing Out Count?
As social media has evolved into a predominant aspect of daily life, with over 5 billion users globally, understanding the motivations behind user engagement is essential. The purpose of this study was to examine the relationships between loneliness, self-esteem, FoMO (Fear of Missing Out), YouTube...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Istanbul University Press
2024-09-01
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| Series: | Istanbul Business Research |
| Subjects: | |
| Online Access: | https://cdn.istanbul.edu.tr/file/JTA6CLJ8T5/DDD8D9BA6E194C879C7B65BC72FF2161 |
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