Methodology for assessing the social effectiveness of exhibition activity
Improving the exhibition activity efficiency is a rather complex and multi-purpose task that requires taking into account many factors and using various methods and tools. To achieve success in this field, it is necessary to apply an integrated approach, considering the relationship between the econ...
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| Format: | Article |
| Language: | English |
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Publishing House of the State University of Management
2023-09-01
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| Series: | Вестник университета |
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| Online Access: | https://vestnik.guu.ru/jour/article/view/4623 |
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| author | Yu. V. Vorontsova D. S. Garbuz |
| author_facet | Yu. V. Vorontsova D. S. Garbuz |
| author_sort | Yu. V. Vorontsova |
| collection | DOAJ |
| description | Improving the exhibition activity efficiency is a rather complex and multi-purpose task that requires taking into account many factors and using various methods and tools. To achieve success in this field, it is necessary to apply an integrated approach, considering the relationship between the economic and social effectiveness of exhibition activity, as well as to use innovative technologies and the latest research methods. The article presents the methodology developed by the authors for the quantitative assessment of social efficiency, which is complex and also includes the calculation of the selected elements’ sensitivity of social efficiency to different changes. The indicators’ calculation of the exhibition social significance the makes it possible to assess its impact on society and determine how much it contributes to the development of culture, coverage of topical issues and familiarization of the general population with cultural and scientific achievements. The quantitative assessment methodology of the exhibition activity effectiveness based on the calculation of the social efficiency integral indicator can be supplemented with methods of organizational support of the exhibition process, meta-planning and risk assessment. |
| format | Article |
| id | doaj-art-f6463b047c60486690ddf8af34bc30d5 |
| institution | Kabale University |
| issn | 1816-4277 2686-8415 |
| language | English |
| publishDate | 2023-09-01 |
| publisher | Publishing House of the State University of Management |
| record_format | Article |
| series | Вестник университета |
| spelling | doaj-art-f6463b047c60486690ddf8af34bc30d52025-02-04T08:28:17ZengPublishing House of the State University of ManagementВестник университета1816-42772686-84152023-09-010720721310.26425/1816-4277-2023-7-207-2132848Methodology for assessing the social effectiveness of exhibition activityYu. V. Vorontsova0D. S. Garbuz1State University of ManagementState University of ManagementImproving the exhibition activity efficiency is a rather complex and multi-purpose task that requires taking into account many factors and using various methods and tools. To achieve success in this field, it is necessary to apply an integrated approach, considering the relationship between the economic and social effectiveness of exhibition activity, as well as to use innovative technologies and the latest research methods. The article presents the methodology developed by the authors for the quantitative assessment of social efficiency, which is complex and also includes the calculation of the selected elements’ sensitivity of social efficiency to different changes. The indicators’ calculation of the exhibition social significance the makes it possible to assess its impact on society and determine how much it contributes to the development of culture, coverage of topical issues and familiarization of the general population with cultural and scientific achievements. The quantitative assessment methodology of the exhibition activity effectiveness based on the calculation of the social efficiency integral indicator can be supplemented with methods of organizational support of the exhibition process, meta-planning and risk assessment.https://vestnik.guu.ru/jour/article/view/4623influenceexhibition activityquantitative assessmentintegrated approachmethodologyindicatorrisksocial significancesocial effectivenesssensitivity to impact |
| spellingShingle | Yu. V. Vorontsova D. S. Garbuz Methodology for assessing the social effectiveness of exhibition activity Вестник университета influence exhibition activity quantitative assessment integrated approach methodology indicator risk social significance social effectiveness sensitivity to impact |
| title | Methodology for assessing the social effectiveness of exhibition activity |
| title_full | Methodology for assessing the social effectiveness of exhibition activity |
| title_fullStr | Methodology for assessing the social effectiveness of exhibition activity |
| title_full_unstemmed | Methodology for assessing the social effectiveness of exhibition activity |
| title_short | Methodology for assessing the social effectiveness of exhibition activity |
| title_sort | methodology for assessing the social effectiveness of exhibition activity |
| topic | influence exhibition activity quantitative assessment integrated approach methodology indicator risk social significance social effectiveness sensitivity to impact |
| url | https://vestnik.guu.ru/jour/article/view/4623 |
| work_keys_str_mv | AT yuvvorontsova methodologyforassessingthesocialeffectivenessofexhibitionactivity AT dsgarbuz methodologyforassessingthesocialeffectivenessofexhibitionactivity |