SilverComm: Marketing Practices and Messages for the Age of Aging

Reseña de SilverComm: Marketing Practices and Messages for the Age of Aging (Anne M. Cooper & Young-Joon Lim, 2023).

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Bibliographic Details
Main Author: Yi Liu
Format: Article
Language:English
Published: Universidad de Sevilla 2024-12-01
Series:Comunicación
Online Access:https://revistascientificas.us.es/index.php/Comunicacion/article/view/26621
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author Yi Liu
author_facet Yi Liu
author_sort Yi Liu
collection DOAJ
description Reseña de SilverComm: Marketing Practices and Messages for the Age of Aging (Anne M. Cooper & Young-Joon Lim, 2023).
format Article
id doaj-art-efd1a2eabf544633bccebf9a9666c9cb
institution OA Journals
issn 1695-6206
1989-600X
language English
publishDate 2024-12-01
publisher Universidad de Sevilla
record_format Article
series Comunicación
spelling doaj-art-efd1a2eabf544633bccebf9a9666c9cb2025-08-20T02:34:47ZengUniversidad de SevillaComunicación1695-62061989-600X2024-12-0122210.12795/Comunicacion.2024.v22.i02.09SilverComm: Marketing Practices and Messages for the Age of AgingYi Liu0Universidad de Sevilla Reseña de SilverComm: Marketing Practices and Messages for the Age of Aging (Anne M. Cooper & Young-Joon Lim, 2023). https://revistascientificas.us.es/index.php/Comunicacion/article/view/26621
spellingShingle Yi Liu
SilverComm: Marketing Practices and Messages for the Age of Aging
Comunicación
title SilverComm: Marketing Practices and Messages for the Age of Aging
title_full SilverComm: Marketing Practices and Messages for the Age of Aging
title_fullStr SilverComm: Marketing Practices and Messages for the Age of Aging
title_full_unstemmed SilverComm: Marketing Practices and Messages for the Age of Aging
title_short SilverComm: Marketing Practices and Messages for the Age of Aging
title_sort silvercomm marketing practices and messages for the age of aging
url https://revistascientificas.us.es/index.php/Comunicacion/article/view/26621
work_keys_str_mv AT yiliu silvercommmarketingpracticesandmessagesfortheageofaging