Evaluating organisational performance in healthcare: a mixed-method study using the McKinsey 7S framework

Background The Moroccan healthcare sector faces numerous quality challenges. Therefore, various strategies—such as the implementation of quality management systems (QMSs)—were put into practice to improve the quality of care and reinforce the healthcare system. Among these, ISO 9001 represents one f...

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Main Authors: Houda Bennani, Imane Bounjerte, Sara Khalidy, Ilham Mazouzy, Joumana El Turk, Ibtisam Haidar, Anass Kettani, Rachid Saile
Format: Article
Language:English
Published: BMJ Publishing Group 2025-05-01
Series:BMJ Open Quality
Online Access:https://bmjopenquality.bmj.com/content/14/2/e003317.full
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author Houda Bennani
Imane Bounjerte
Sara Khalidy
Ilham Mazouzy
Joumana El Turk
Ibtisam Haidar
Anass Kettani
Rachid Saile
author_facet Houda Bennani
Imane Bounjerte
Sara Khalidy
Ilham Mazouzy
Joumana El Turk
Ibtisam Haidar
Anass Kettani
Rachid Saile
author_sort Houda Bennani
collection DOAJ
description Background The Moroccan healthcare sector faces numerous quality challenges. Therefore, various strategies—such as the implementation of quality management systems (QMSs)—were put into practice to improve the quality of care and reinforce the healthcare system. Among these, ISO 9001 represents one formalised QMS framework. Despite its increasing adoption, only a few studies have attempted to evaluate how ISO 9001-certified QMSs influence hospital performance and effectiveness. Our study aimed to fill this gap by exploring the impact of an ISO 9001-certified QMS on organisational performance in a hospital centre in Casablanca, Morocco.Methods Initially, we employed the McKinsey 7S model as a diagnostic tool to evaluate organisational performance across seven key dimensions. Data were collected via structured interviews and a questionnaire administered to hospital staff. Additionally, clause 9 of the ISO 9001:2015 standard—focused on performance evaluation—was used to assess the QMS implementation. As for data analysis, the software Sphinx V5 was used for data entry, and IBM SPSS Statistics V.25 was used for reliability analysis and non-parametric tests.Results The results indicated a positive staff perception of the QMS’s performance and its impact on patient satisfaction, continuous improvement and overall hospital effectiveness. The results also highlighted gaps in organisational factors such as internal communication and staff training, suggesting areas for future improvement.Conclusions This study provided a dual-framework approach to evaluating and enhancing hospital performance by integrating ISO 9001 standard requirements with the McKinsey 7S model. The findings show the value of combining a formal QMS (ISO 9001) with organisational diagnostic tools (7S Model) in understanding and driving quality improvements in healthcare settings.
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spelling doaj-art-ef9ae310b9b94e1599bc79ec9586dfab2025-08-20T01:51:03ZengBMJ Publishing GroupBMJ Open Quality2399-66412025-05-0114210.1136/bmjoq-2025-003317Evaluating organisational performance in healthcare: a mixed-method study using the McKinsey 7S frameworkHouda Bennani0Imane Bounjerte1Sara Khalidy2Ilham Mazouzy3Joumana El Turk4Ibtisam Haidar5Anass Kettani6Rachid Saile7Biology, Hassan II University of Casablanca Faculty of Sciences Ben M’Sik, Casablanca, MoroccoBiology, Hassan II University of Casablanca Faculty of Sciences Ben M’Sik, Casablanca, MoroccoNoor Hospital Center for Rehabilitation - Health Division of the Moroccan Association of the Disabled (AMH group), Casablanca, MoroccoNoor Hospital Center for Rehabilitation - Health Division of the Moroccan Association of the Disabled (AMH group), Casablanca, MoroccoInternational University of Casablanca, Casablanca, MoroccoBiology, Hassan II University of Casablanca Faculty of Sciences Ben M’Sik, Casablanca, MoroccoBiology, Hassan II University of Casablanca Faculty of Sciences Ben M’Sik, Casablanca, MoroccoBiology, Hassan II University of Casablanca Faculty of Sciences Ben M’Sik, Casablanca, MoroccoBackground The Moroccan healthcare sector faces numerous quality challenges. Therefore, various strategies—such as the implementation of quality management systems (QMSs)—were put into practice to improve the quality of care and reinforce the healthcare system. Among these, ISO 9001 represents one formalised QMS framework. Despite its increasing adoption, only a few studies have attempted to evaluate how ISO 9001-certified QMSs influence hospital performance and effectiveness. Our study aimed to fill this gap by exploring the impact of an ISO 9001-certified QMS on organisational performance in a hospital centre in Casablanca, Morocco.Methods Initially, we employed the McKinsey 7S model as a diagnostic tool to evaluate organisational performance across seven key dimensions. Data were collected via structured interviews and a questionnaire administered to hospital staff. Additionally, clause 9 of the ISO 9001:2015 standard—focused on performance evaluation—was used to assess the QMS implementation. As for data analysis, the software Sphinx V5 was used for data entry, and IBM SPSS Statistics V.25 was used for reliability analysis and non-parametric tests.Results The results indicated a positive staff perception of the QMS’s performance and its impact on patient satisfaction, continuous improvement and overall hospital effectiveness. The results also highlighted gaps in organisational factors such as internal communication and staff training, suggesting areas for future improvement.Conclusions This study provided a dual-framework approach to evaluating and enhancing hospital performance by integrating ISO 9001 standard requirements with the McKinsey 7S model. The findings show the value of combining a formal QMS (ISO 9001) with organisational diagnostic tools (7S Model) in understanding and driving quality improvements in healthcare settings.https://bmjopenquality.bmj.com/content/14/2/e003317.full
spellingShingle Houda Bennani
Imane Bounjerte
Sara Khalidy
Ilham Mazouzy
Joumana El Turk
Ibtisam Haidar
Anass Kettani
Rachid Saile
Evaluating organisational performance in healthcare: a mixed-method study using the McKinsey 7S framework
BMJ Open Quality
title Evaluating organisational performance in healthcare: a mixed-method study using the McKinsey 7S framework
title_full Evaluating organisational performance in healthcare: a mixed-method study using the McKinsey 7S framework
title_fullStr Evaluating organisational performance in healthcare: a mixed-method study using the McKinsey 7S framework
title_full_unstemmed Evaluating organisational performance in healthcare: a mixed-method study using the McKinsey 7S framework
title_short Evaluating organisational performance in healthcare: a mixed-method study using the McKinsey 7S framework
title_sort evaluating organisational performance in healthcare a mixed method study using the mckinsey 7s framework
url https://bmjopenquality.bmj.com/content/14/2/e003317.full
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