Integration Opportunities In the Domestic Medical Tourism Market: Expert Survey

Introduction. Medical tourism sector has become a multifactorial sphere and a rather complicated segment with complex structure. Countries and regions engaged in its development to more or less extent have seen its transition to one of stable sectors of tourism market that is fast-growing, income-ge...

Full description

Saved in:
Bibliographic Details
Main Authors: S. Yu. Beloshisty, P. I. Ananchenkova, Yu. Yu. Snegireva
Format: Article
Language:Russian
Published: Research Institute for Healthcare Organization and Medical Management of Moscow Healthcare Department 2023-11-01
Series:Здоровье мегаполиса
Subjects:
Online Access:https://www.city-healthcare.com/jour/article/view/140
Tags: Add Tag
No Tags, Be the first to tag this record!
_version_ 1849694896207691776
author S. Yu. Beloshisty
P. I. Ananchenkova
Yu. Yu. Snegireva
author_facet S. Yu. Beloshisty
P. I. Ananchenkova
Yu. Yu. Snegireva
author_sort S. Yu. Beloshisty
collection DOAJ
description Introduction. Medical tourism sector has become a multifactorial sphere and a rather complicated segment with complex structure. Countries and regions engaged in its development to more or less extent have seen its transition to one of stable sectors of tourism market that is fast-growing, income-generating and quite competitive worldwide. Thus, many countries and regions strive to develop this type of tourism; one of the strategies is the incorporation of integration elements at the intersectoral and intercompany level. The purpose of the study was to consider the opportunities to create an integrated tourist product in the domestic medical tourism market.Materials and methods. In order to determine the prospects of integration interaction between medical organizations and tourism entities on the formation and further promotion of a comprehensive tourist product in the domestic medical tourism market, an analysis of scientific literature was conducted. Then, an expert survey among specialists of medical and tourism sectors in form of a semi-structured expert interview was carried out.Results. Expert assessment of opportunities to create and promote an integrated tourism product within the framework of domestic medical tourism is rather cautious; the need for interaction and cooperation in this process is recognized. In Russia, medical tourism is actually well-developed. Regions with various wellness and recreational resources seem to be promising due to no seasonal demand fluctuations.
format Article
id doaj-art-eed70ba809fc45da8703d7d647d94618
institution DOAJ
issn 2713-2617
language Russian
publishDate 2023-11-01
publisher Research Institute for Healthcare Organization and Medical Management of Moscow Healthcare Department
record_format Article
series Здоровье мегаполиса
spelling doaj-art-eed70ba809fc45da8703d7d647d946182025-08-20T03:19:56ZrusResearch Institute for Healthcare Organization and Medical Management of Moscow Healthcare DepartmentЗдоровье мегаполиса2713-26172023-11-0144697610.47619/2713-2617.zm.2023.v.4i4;69-76139Integration Opportunities In the Domestic Medical Tourism Market: Expert SurveyS. Yu. Beloshisty0P. I. Ananchenkova1Yu. Yu. Snegireva2Research Institute for Healthcare Organization and Medical Management of Moscow Healthcare DepartmentResearch Institute for Healthcare Organization and Medical Management of Moscow Healthcare Department; N.A. Semashko National Research Institute of Public HealthN.A. Semashko National Research Institute of Public HealthIntroduction. Medical tourism sector has become a multifactorial sphere and a rather complicated segment with complex structure. Countries and regions engaged in its development to more or less extent have seen its transition to one of stable sectors of tourism market that is fast-growing, income-generating and quite competitive worldwide. Thus, many countries and regions strive to develop this type of tourism; one of the strategies is the incorporation of integration elements at the intersectoral and intercompany level. The purpose of the study was to consider the opportunities to create an integrated tourist product in the domestic medical tourism market.Materials and methods. In order to determine the prospects of integration interaction between medical organizations and tourism entities on the formation and further promotion of a comprehensive tourist product in the domestic medical tourism market, an analysis of scientific literature was conducted. Then, an expert survey among specialists of medical and tourism sectors in form of a semi-structured expert interview was carried out.Results. Expert assessment of opportunities to create and promote an integrated tourism product within the framework of domestic medical tourism is rather cautious; the need for interaction and cooperation in this process is recognized. In Russia, medical tourism is actually well-developed. Regions with various wellness and recreational resources seem to be promising due to no seasonal demand fluctuations.https://www.city-healthcare.com/jour/article/view/140domestic tourismmedical tourismintegrationintegrated tourism productseasonalitydevelopment factorsprospects
spellingShingle S. Yu. Beloshisty
P. I. Ananchenkova
Yu. Yu. Snegireva
Integration Opportunities In the Domestic Medical Tourism Market: Expert Survey
Здоровье мегаполиса
domestic tourism
medical tourism
integration
integrated tourism product
seasonality
development factors
prospects
title Integration Opportunities In the Domestic Medical Tourism Market: Expert Survey
title_full Integration Opportunities In the Domestic Medical Tourism Market: Expert Survey
title_fullStr Integration Opportunities In the Domestic Medical Tourism Market: Expert Survey
title_full_unstemmed Integration Opportunities In the Domestic Medical Tourism Market: Expert Survey
title_short Integration Opportunities In the Domestic Medical Tourism Market: Expert Survey
title_sort integration opportunities in the domestic medical tourism market expert survey
topic domestic tourism
medical tourism
integration
integrated tourism product
seasonality
development factors
prospects
url https://www.city-healthcare.com/jour/article/view/140
work_keys_str_mv AT syubeloshisty integrationopportunitiesinthedomesticmedicaltourismmarketexpertsurvey
AT piananchenkova integrationopportunitiesinthedomesticmedicaltourismmarketexpertsurvey
AT yuyusnegireva integrationopportunitiesinthedomesticmedicaltourismmarketexpertsurvey