BOOK REVIEW: Arun Mahapatra, art of retailing. New Delhi: Lotus press publishers & distributors, 2015, 156 pp. ISBN: ‎ 978-81-8382-208-4

With a rising scholarly and practical interest in retailing, the global retail industry is experiencing significant growth. This trend is anticipated to persist, capturing widespread attention from various economic sectors, consumers, entrepreneurs, and investors in the coming decades. The industry...

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Main Authors: Isaac Kazungu, Emmanuel Chao
Format: Article
Language:English
Published: The University of Dodoma 2023-12-01
Series:African Business Management Journal
Subjects:
Online Access:https://journals.udom.ac.tz/index.php/abmj/article/view/124/62
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author Isaac Kazungu
Emmanuel Chao
author_facet Isaac Kazungu
Emmanuel Chao
author_sort Isaac Kazungu
collection DOAJ
description With a rising scholarly and practical interest in retailing, the global retail industry is experiencing significant growth. This trend is anticipated to persist, capturing widespread attention from various economic sectors, consumers, entrepreneurs, and investors in the coming decades. The industry is poised for expansive global magnification, fostering job creation and socio-economic development. This review aims to elucidate the integration of the retailing industry within the logistics of business growth. "Art of retailing" emerges as a valuable resource for retail industry professionals, lecturers, professors, and university students engaged in business studies, marketing, procurement, and entrepreneurship programs. Despite its merits, the text's principal drawback lies in its failure to present world-class illustrations, case studies, exhibits, checkpoint questions, and summaries, which are pivotal for reinforcing concepts in each chapter. Nevertheless, researchers in the retail sector can benefit from the contextual insights and identified gaps, paving the way for further studies. The untapped areas highlighted in the text are recommended to enhance the book's significance in the context of the pivotal subject of e-retailing in the contemporary era.
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spelling doaj-art-ee5072567c944b4a9dee16457ccd91df2025-08-20T02:13:51ZengThe University of DodomaAfrican Business Management Journal2799-20552799-20472023-12-0111414410.58548/2023abmj11.4144BOOK REVIEW: Arun Mahapatra, art of retailing. New Delhi: Lotus press publishers & distributors, 2015, 156 pp. ISBN: ‎ 978-81-8382-208-4Isaac Kazungu0https://orcid.org/0000-0002-7847-3874Emmanuel Chao1https://orcid.org/0000-0001-9179-0607Departmentof Marketing and Enterprise Management, Moshi Co-operative University, Moshi, TanzaniaDepartment of Marketing and Entrepreneurship, Mzumbe University, Morogoro, TanzaniaWith a rising scholarly and practical interest in retailing, the global retail industry is experiencing significant growth. This trend is anticipated to persist, capturing widespread attention from various economic sectors, consumers, entrepreneurs, and investors in the coming decades. The industry is poised for expansive global magnification, fostering job creation and socio-economic development. This review aims to elucidate the integration of the retailing industry within the logistics of business growth. "Art of retailing" emerges as a valuable resource for retail industry professionals, lecturers, professors, and university students engaged in business studies, marketing, procurement, and entrepreneurship programs. Despite its merits, the text's principal drawback lies in its failure to present world-class illustrations, case studies, exhibits, checkpoint questions, and summaries, which are pivotal for reinforcing concepts in each chapter. Nevertheless, researchers in the retail sector can benefit from the contextual insights and identified gaps, paving the way for further studies. The untapped areas highlighted in the text are recommended to enhance the book's significance in the context of the pivotal subject of e-retailing in the contemporary era.https://journals.udom.ac.tz/index.php/abmj/article/view/124/62artretail industryretailinge-retailinggreen retailing
spellingShingle Isaac Kazungu
Emmanuel Chao
BOOK REVIEW: Arun Mahapatra, art of retailing. New Delhi: Lotus press publishers & distributors, 2015, 156 pp. ISBN: ‎ 978-81-8382-208-4
African Business Management Journal
art
retail industry
retailing
e-retailing
green retailing
title BOOK REVIEW: Arun Mahapatra, art of retailing. New Delhi: Lotus press publishers & distributors, 2015, 156 pp. ISBN: ‎ 978-81-8382-208-4
title_full BOOK REVIEW: Arun Mahapatra, art of retailing. New Delhi: Lotus press publishers & distributors, 2015, 156 pp. ISBN: ‎ 978-81-8382-208-4
title_fullStr BOOK REVIEW: Arun Mahapatra, art of retailing. New Delhi: Lotus press publishers & distributors, 2015, 156 pp. ISBN: ‎ 978-81-8382-208-4
title_full_unstemmed BOOK REVIEW: Arun Mahapatra, art of retailing. New Delhi: Lotus press publishers & distributors, 2015, 156 pp. ISBN: ‎ 978-81-8382-208-4
title_short BOOK REVIEW: Arun Mahapatra, art of retailing. New Delhi: Lotus press publishers & distributors, 2015, 156 pp. ISBN: ‎ 978-81-8382-208-4
title_sort book review arun mahapatra art of retailing new delhi lotus press publishers distributors 2015 156 pp isbn ‎ 978 81 8382 208 4
topic art
retail industry
retailing
e-retailing
green retailing
url https://journals.udom.ac.tz/index.php/abmj/article/view/124/62
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