Exploring the perceived value-behavioural intention link: An Islamic banking perspective

Orientation: Knowledge of the commitment behaviour (affective and calculative) of Islamic banking customers is central to an in-depth understanding of the perceived value-behavioural intention link in the competitive Islamic banking industry in South Africa. Research purpose: The study investigates...

Full description

Saved in:
Bibliographic Details
Main Authors: Mornay Roberts-Lombard, Aalia Variava, Irfaan Baig, Rahilca Chavoos
Format: Article
Language:English
Published: AOSIS 2024-12-01
Series:Journal of Economic and Financial Sciences
Subjects:
Online Access:https://jefjournal.org.za/index.php/jef/article/view/944
Tags: Add Tag
No Tags, Be the first to tag this record!
_version_ 1849707421152313344
author Mornay Roberts-Lombard
Aalia Variava
Irfaan Baig
Rahilca Chavoos
author_facet Mornay Roberts-Lombard
Aalia Variava
Irfaan Baig
Rahilca Chavoos
author_sort Mornay Roberts-Lombard
collection DOAJ
description Orientation: Knowledge of the commitment behaviour (affective and calculative) of Islamic banking customers is central to an in-depth understanding of the perceived value-behavioural intention link in the competitive Islamic banking industry in South Africa. Research purpose: The study investigates the extent of the role of affective and calculative commitment on the perceived value-behavioural intention link within the Islamic banking industry of South Africa. Motivation for the study: To date, there is, however, no clear pathway in a Business-to-Consumer (B2C) setting, and further research is needed on how to strengthen this link. Research approach/design and method: A quantitative exploratory-descriptive research design was used to collect data from 350 Islamic banking customers in the Gauteng province of South Africa purposively through the use of self-administered questionnaires. Exploratory factor analysis, Pearson’s coefficient analysis and multiple regression analysis were applied to measure the proposed hypotheses developed for the study. Main findings: Service quality has a significant and positive impact on perceived value, while the latter has a favourable and considerable impact on affective and calculative commitment. In addition, calculative commitment has a beneficial impact on behavioural intention. Practical/managerial implications: The research informs Islamic banks of the importance of service engagement as a driver of perceived value, which stimulates the future affective and calculative commitment of Islamic bank customers in an emerging market context. Contribution/value-add: This study provides an enhanced understanding of the relevance of selected factors (service quality and calculative commitment) in strengthening the perceived value-behavioural intention link.
format Article
id doaj-art-ed539aa6ac794d8bbc5e378f42150fcf
institution DOAJ
issn 1995-7076
2312-2803
language English
publishDate 2024-12-01
publisher AOSIS
record_format Article
series Journal of Economic and Financial Sciences
spelling doaj-art-ed539aa6ac794d8bbc5e378f42150fcf2025-08-20T03:15:55ZengAOSISJournal of Economic and Financial Sciences1995-70762312-28032024-12-01171e1e1410.4102/jef.v17i1.944527Exploring the perceived value-behavioural intention link: An Islamic banking perspectiveMornay Roberts-Lombard0Aalia Variava1Irfaan Baig2Rahilca Chavoos3Department of Management and Entrepreneurship, Faculty of Economic and Management Sciences, University of the Western Cape, BellvilleDepartment of Marketing Management, College of Business and Economics, University of Johannesburg, JohannesburgDepartment of Marketing Management, Faculty of Economic Sciences, University of Johannesburg, JohannesburgDepartment of Marketing Management, College of Business and Economics, University of Johannesburg, JohannesburgOrientation: Knowledge of the commitment behaviour (affective and calculative) of Islamic banking customers is central to an in-depth understanding of the perceived value-behavioural intention link in the competitive Islamic banking industry in South Africa. Research purpose: The study investigates the extent of the role of affective and calculative commitment on the perceived value-behavioural intention link within the Islamic banking industry of South Africa. Motivation for the study: To date, there is, however, no clear pathway in a Business-to-Consumer (B2C) setting, and further research is needed on how to strengthen this link. Research approach/design and method: A quantitative exploratory-descriptive research design was used to collect data from 350 Islamic banking customers in the Gauteng province of South Africa purposively through the use of self-administered questionnaires. Exploratory factor analysis, Pearson’s coefficient analysis and multiple regression analysis were applied to measure the proposed hypotheses developed for the study. Main findings: Service quality has a significant and positive impact on perceived value, while the latter has a favourable and considerable impact on affective and calculative commitment. In addition, calculative commitment has a beneficial impact on behavioural intention. Practical/managerial implications: The research informs Islamic banks of the importance of service engagement as a driver of perceived value, which stimulates the future affective and calculative commitment of Islamic bank customers in an emerging market context. Contribution/value-add: This study provides an enhanced understanding of the relevance of selected factors (service quality and calculative commitment) in strengthening the perceived value-behavioural intention link.https://jefjournal.org.za/index.php/jef/article/view/944perceived valueaffective and calculative commitmentbehavioural intentionislamic banking customerssouth africa
spellingShingle Mornay Roberts-Lombard
Aalia Variava
Irfaan Baig
Rahilca Chavoos
Exploring the perceived value-behavioural intention link: An Islamic banking perspective
Journal of Economic and Financial Sciences
perceived value
affective and calculative commitment
behavioural intention
islamic banking customers
south africa
title Exploring the perceived value-behavioural intention link: An Islamic banking perspective
title_full Exploring the perceived value-behavioural intention link: An Islamic banking perspective
title_fullStr Exploring the perceived value-behavioural intention link: An Islamic banking perspective
title_full_unstemmed Exploring the perceived value-behavioural intention link: An Islamic banking perspective
title_short Exploring the perceived value-behavioural intention link: An Islamic banking perspective
title_sort exploring the perceived value behavioural intention link an islamic banking perspective
topic perceived value
affective and calculative commitment
behavioural intention
islamic banking customers
south africa
url https://jefjournal.org.za/index.php/jef/article/view/944
work_keys_str_mv AT mornayrobertslombard exploringtheperceivedvaluebehaviouralintentionlinkanislamicbankingperspective
AT aaliavariava exploringtheperceivedvaluebehaviouralintentionlinkanislamicbankingperspective
AT irfaanbaig exploringtheperceivedvaluebehaviouralintentionlinkanislamicbankingperspective
AT rahilcachavoos exploringtheperceivedvaluebehaviouralintentionlinkanislamicbankingperspective