Management strategies for museum night opening in China: a SWOT-TOWS analysis of Shanghai museums
In China, the concept of Museum Night Opening, which involves keeping museums open to the public beyond regular daytime hours, has gained popularity since its inception in 2019. However, its implementation has posed both social benefits and operational challenges. This study aims to develop manageme...
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| Main Authors: | Tingting Huang, Jun Wei |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2024-12-01
|
| Series: | Cogent Social Sciences |
| Subjects: | |
| Online Access: | https://www.tandfonline.com/doi/10.1080/23311886.2024.2327857 |
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