Lighting the participatory spark? The role of social media influencers in initiating political participation
The role of social media influencers is often limited to the realm of consumer behaviour. However, recently, their role in the sphere of political communication has become a new topic of interest. In this article, we focus on how political influencer content is perceived by Finnish social media user...
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| Main Authors: | Reinikainen Hanna, Borchers Nils S., Suuronen Aleksi, Strandberg Kim |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Sciendo
2025-03-01
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| Series: | Nordicom Review |
| Subjects: | |
| Online Access: | https://doi.org/10.2478/nor-2025-0002 |
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