Neutralizing Prejudices

This study presents a social profile of a tolerant and global ideological behavior. The in-group-behavior revolves around enforcing the tolerant virtue and rooting out and eliminating prejudiced attitudes that affect minorities and the collective environment. The main concern is conceptualized as “e...

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Bibliographic Details
Main Author: Rúni Johannesen
Format: Article
Language:English
Published: Sociology Press 2019-12-01
Series:Grounded Theory Review: An International Journal
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Online Access:https://groundedtheoryreview.org/index.php/gtr/article/view/298
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Summary:This study presents a social profile of a tolerant and global ideological behavior. The in-group-behavior revolves around enforcing the tolerant virtue and rooting out and eliminating prejudiced attitudes that affect minorities and the collective environment. The main concern is conceptualized as “enabling a nonjudgmental environment” for oneself and others. The recurrent solution to this concern is “neutralizing prejudices.” Neutralizing prejudices is a means to engage and deal with prejudiced oppression and prejudice-related behavior. Mindsets with a tolerant worldview use neutralization as a way to assert their worldview and cope with the prejudiced attitudes they experience towards minorities and the collective environment. Neutralizing prejudices is a way to negate, defuse, disqualify, or override a prejudiced context by applying an opposite or contrary force or effect. As such, neutralizing is mainly a rhetorical requisite. As a basic social process, neutralizing prejudices is a process of “collective regrouping” in relation to a social, moral, and global objective.  
ISSN:1556-1542
1556-1550