Television as a subject of multimodal discourse analysis

The paper discusses the research and epistemic abilities of the multimodal discourse analysis of television. The novelty of the research refers to the tendencies of hypervisualization of mass communications. It shapes the challenges contemporary media researcher, especially for those who are engaged...

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Bibliographic Details
Main Authors: T.R. Krasikova, E.A. Kozhemyakin
Format: Article
Language:English
Published: Kazan Federal University 2018-08-01
Series:Ученые записки Казанского университета: Серия Гуманитарные науки
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Online Access:https://kpfu.ru/television-as-a-subject-of-multimodal-discourse-387699.html
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