Studying the Effect of Competitive Intelligence on Organizational Performance in Commercial Banks: A Survey on Commercial Banks

The importance of obtaining market information via organization’s competitive intelligence considering the extensive changes which companies are experiencing in different areas like increased pressure of competition, emerging new technologies, privatisation in thier competitive environment is now mo...

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Main Authors: Sonia Sarami, Asadollah Kordnaeich, Asghar Moishabaki Esfahani
Format: Article
Language:English
Published: University of Tehran 2015-12-01
Series:Journal of Information Technology Management
Subjects:
Online Access:https://jitm.ut.ac.ir/article_55719_0280590ba419fab11086f54aa805b7c0.pdf
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author Sonia Sarami
Asadollah Kordnaeich
Asghar Moishabaki Esfahani
author_facet Sonia Sarami
Asadollah Kordnaeich
Asghar Moishabaki Esfahani
author_sort Sonia Sarami
collection DOAJ
description The importance of obtaining market information via organization’s competitive intelligence considering the extensive changes which companies are experiencing in different areas like increased pressure of competition, emerging new technologies, privatisation in thier competitive environment is now more than ever and can highly affect organizational performance. Hence this study assessed the effect of competitive intelligence on organizational performance in commercial banks. This research was an applied research in terms of purpose and correlational descriptive in terms of data gathering method. The statistical population of the study is the 22 commercial banks that 14 banks cooperated with this research and from the cooperating banks we gathered a sample of 174 participants. Data were gathered by questionnaire and At the end, by using Structural equation modeling and SmartPLS and SPSS softwares hypothesis were tested. Research findings showed that competitive intelligence affects organizational performance.Its indicators which are, competitors,technologic, strategic-social and market intelligence also affect organizational performance respectively.
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publishDate 2015-12-01
publisher University of Tehran
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series Journal of Information Technology Management
spelling doaj-art-e9be391c063e472ab20438b6c7f5b20c2025-08-20T02:13:19ZengUniversity of TehranJournal of Information Technology Management2008-58932423-50592015-12-017478980410.22059/jitm.2015.5571955719Studying the Effect of Competitive Intelligence on Organizational Performance in Commercial Banks: A Survey on Commercial BanksSonia Sarami0Asadollah Kordnaeich1Asghar Moishabaki Esfahani2کارشناس‎ارشد مدیریت بازرگانی، دانشکدۀ مدیریت و اقتصاد، دانشگاه تربیت مدرس، تهران، ایراندانشیار گروه مدیریت، دانشکدۀ مدیریت و اقتصاد، دانشگاه تربیت مدرس، تهران، ایراناستاد گروه مدیریت دانشکدۀ مدیریت و اقتصاد دانشگاه تربیت مدرس، تهران، ایرانThe importance of obtaining market information via organization’s competitive intelligence considering the extensive changes which companies are experiencing in different areas like increased pressure of competition, emerging new technologies, privatisation in thier competitive environment is now more than ever and can highly affect organizational performance. Hence this study assessed the effect of competitive intelligence on organizational performance in commercial banks. This research was an applied research in terms of purpose and correlational descriptive in terms of data gathering method. The statistical population of the study is the 22 commercial banks that 14 banks cooperated with this research and from the cooperating banks we gathered a sample of 174 participants. Data were gathered by questionnaire and At the end, by using Structural equation modeling and SmartPLS and SPSS softwares hypothesis were tested. Research findings showed that competitive intelligence affects organizational performance.Its indicators which are, competitors,technologic, strategic-social and market intelligence also affect organizational performance respectively.https://jitm.ut.ac.ir/article_55719_0280590ba419fab11086f54aa805b7c0.pdfCommercial BanksCompetitive IntelligenceEfficiencyPerformance
spellingShingle Sonia Sarami
Asadollah Kordnaeich
Asghar Moishabaki Esfahani
Studying the Effect of Competitive Intelligence on Organizational Performance in Commercial Banks: A Survey on Commercial Banks
Journal of Information Technology Management
Commercial Banks
Competitive Intelligence
Efficiency
Performance
title Studying the Effect of Competitive Intelligence on Organizational Performance in Commercial Banks: A Survey on Commercial Banks
title_full Studying the Effect of Competitive Intelligence on Organizational Performance in Commercial Banks: A Survey on Commercial Banks
title_fullStr Studying the Effect of Competitive Intelligence on Organizational Performance in Commercial Banks: A Survey on Commercial Banks
title_full_unstemmed Studying the Effect of Competitive Intelligence on Organizational Performance in Commercial Banks: A Survey on Commercial Banks
title_short Studying the Effect of Competitive Intelligence on Organizational Performance in Commercial Banks: A Survey on Commercial Banks
title_sort studying the effect of competitive intelligence on organizational performance in commercial banks a survey on commercial banks
topic Commercial Banks
Competitive Intelligence
Efficiency
Performance
url https://jitm.ut.ac.ir/article_55719_0280590ba419fab11086f54aa805b7c0.pdf
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