Unicanvas: Exploring a tool for strategic management [version 3; peer review: 4 approved, 1 approved with reservations]
Purpose This research proposes an adapted version of Business Model Canvas (BMC) as a potential strategic tool for the design of the business model of Higher Education Institutions (HEIs). In the context of fifth-generation universities, the University-Model Canvas (Unicanvas) offers a solution to s...
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| Main Authors: | Mariluz Fernandez-Alles, Julio Segundo, Jose M. Sanchez, Maria Velez |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
F1000 Research Ltd
2024-12-01
|
| Series: | Open Research Europe |
| Subjects: | |
| Online Access: | https://open-research-europe.ec.europa.eu/articles/4-64/v3 |
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