Diagnostics of the enterprise’s business potential

The conducted scientific research is devoted to the diagnosis of the business potential of domestic enterprises, since the modern conditions of doing business are characterized as complex, uncertain, burdened by the consequences of the russian-Ukrainian war and the destabilization of all spheres of...

Full description

Saved in:
Bibliographic Details
Main Author: A.A.
Format: Article
Language:English
Published: Zhytomyr Polytechnic State University 2022-12-01
Series:Економіка, управління та адміністрування
Subjects:
Online Access:http://ema.ztu.edu.ua/article/view/272368
Tags: Add Tag
No Tags, Be the first to tag this record!
_version_ 1850165728712327168
author A.A.
author_facet A.A.
author_sort A.A.
collection DOAJ
description The conducted scientific research is devoted to the diagnosis of the business potential of domestic enterprises, since the modern conditions of doing business are characterized as complex, uncertain, burdened by the consequences of the russian-Ukrainian war and the destabilization of all spheres of activity. The article clarifies the essence of the concept of «business potential» as the ability of a business entity to economic development. It has been established that business potential has a direct impact on the financial condition of the enterprise, the level of its competitiveness, and ensures the achievement of business goals. It is substantiated that the diagnosis of business potential is one of the main stages of managing the potential of an enterprise. Conducting business diagnostics in the form of a comprehensive study involves the use of reliable and up-to-date information in order to form suitable conclusions and forecasts for the justification of management decisions regarding development prospects, priority actions of the enterprise, ways to overcome crisis situations and problems in the structure of business potential. The grouping of diagnostic methods was carried out in accordance with the goals of the diagnosis (diagnostics of the strategic perspective of development; diagnostics of competitiveness; diagnostics of the components of business potential; diagnostics of the possibility of the onset of a financial crisis), which contributes to increasing the efficiency of its implementation. It has been proven that achieving the goal and solving the tasks of diagnosing business potential is possible due to: the formation of reliable information support; successful selection of diagnostic methods; analytical substantiation of the conclusion regarding the state and opportunities of business potential; development and implementation of measures to improve the existing situation; conducting control over the implementation of measures.
format Article
id doaj-art-e817b0f250bd4746a2950a46e8c5b6f5
institution OA Journals
issn 2664-245X
2664-2468
language English
publishDate 2022-12-01
publisher Zhytomyr Polytechnic State University
record_format Article
series Економіка, управління та адміністрування
spelling doaj-art-e817b0f250bd4746a2950a46e8c5b6f52025-08-20T02:21:39ZengZhytomyr Polytechnic State UniversityЕкономіка, управління та адміністрування2664-245X2664-24682022-12-014102778310.26642/ema-2022-4(102)-77-83Diagnostics of the enterprise’s business potentialA.A. 0https://orcid.org/0000-0002-0217-988XSotnykThe conducted scientific research is devoted to the diagnosis of the business potential of domestic enterprises, since the modern conditions of doing business are characterized as complex, uncertain, burdened by the consequences of the russian-Ukrainian war and the destabilization of all spheres of activity. The article clarifies the essence of the concept of «business potential» as the ability of a business entity to economic development. It has been established that business potential has a direct impact on the financial condition of the enterprise, the level of its competitiveness, and ensures the achievement of business goals. It is substantiated that the diagnosis of business potential is one of the main stages of managing the potential of an enterprise. Conducting business diagnostics in the form of a comprehensive study involves the use of reliable and up-to-date information in order to form suitable conclusions and forecasts for the justification of management decisions regarding development prospects, priority actions of the enterprise, ways to overcome crisis situations and problems in the structure of business potential. The grouping of diagnostic methods was carried out in accordance with the goals of the diagnosis (diagnostics of the strategic perspective of development; diagnostics of competitiveness; diagnostics of the components of business potential; diagnostics of the possibility of the onset of a financial crisis), which contributes to increasing the efficiency of its implementation. It has been proven that achieving the goal and solving the tasks of diagnosing business potential is possible due to: the formation of reliable information support; successful selection of diagnostic methods; analytical substantiation of the conclusion regarding the state and opportunities of business potential; development and implementation of measures to improve the existing situation; conducting control over the implementation of measures.http://ema.ztu.edu.ua/article/view/272368business diagnosticsbusiness potentialmanagement of business potential
spellingShingle A.A.
Diagnostics of the enterprise’s business potential
Економіка, управління та адміністрування
business diagnostics
business potential
management of business potential
title Diagnostics of the enterprise’s business potential
title_full Diagnostics of the enterprise’s business potential
title_fullStr Diagnostics of the enterprise’s business potential
title_full_unstemmed Diagnostics of the enterprise’s business potential
title_short Diagnostics of the enterprise’s business potential
title_sort diagnostics of the enterprise s business potential
topic business diagnostics
business potential
management of business potential
url http://ema.ztu.edu.ua/article/view/272368
work_keys_str_mv AT aa diagnosticsoftheenterprisesbusinesspotential