Sparks Will Fly: engineering creative script conflicts
Scripts are often dismissed as the stuff of good movies and bad politics. They codify cultural experience so rigidly that they remove our freedom of choice and become the very antithesis of creativity. Yet, mental scripts have an important role to play in our understanding of creative behaviour, sin...
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| Main Authors: | Tony Veale, Alessandro Valitutti |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2017-10-01
|
| Series: | Connection Science |
| Subjects: | |
| Online Access: | http://dx.doi.org/10.1080/09540091.2017.1318358 |
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