A BIBLIOMETRIC ANALYSIS OF SCIENTIFIC PRODUCTION CONCERNING ONLINE CONSUMER REVIEWS AND THE SALE OF HOME APPLIANCES

Nowadays, online customer evaluations have developed as an essential source of information for both businesses and consumers, replacing and augmenting previous modes of communication. The goal of this work is to perform a bibliometric analysis to investigate the scientific production surrounding onl...

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Main Authors: Răzvan-Andrei CORBOȘ, Ovidiu-Iulian BUNEA, Andreea BREAZU
Format: Article
Language:English
Published: Universitaria Press Craiova 2022-01-01
Series:Management & Marketing
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author Răzvan-Andrei CORBOȘ
Ovidiu-Iulian BUNEA
Andreea BREAZU
author_facet Răzvan-Andrei CORBOȘ
Ovidiu-Iulian BUNEA
Andreea BREAZU
author_sort Răzvan-Andrei CORBOȘ
collection DOAJ
description Nowadays, online customer evaluations have developed as an essential source of information for both businesses and consumers, replacing and augmenting previous modes of communication. The goal of this work is to perform a bibliometric analysis to investigate the scientific production surrounding online reviews and the sale of home appliances from 2011 to 2022. We used the Scopus database to acquire primary data and the VOSviewer program to analyze the data and perform the bibliometric analysis to achieve the desired objective. The major findings revealed that the year 2021 delivered the greatest amount of scientific contributions and that the United States of America contributed the greatest number of articles overall. Moreover, for the analyzed period the terms with the highest density present in scientific production are: "online reviews", "quality", "applications", "impact", "reviews", "effects", "consumer", "factors", and "purchase intent." At the end of the analysis, we conclude with some relevant future research directions emerging from our bibliometric analysis.
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issn 1841-2416
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publisher Universitaria Press Craiova
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series Management & Marketing
spelling doaj-art-e6a12aab75704eee9758f326bbb8222b2025-08-20T03:24:59ZengUniversitaria Press CraiovaManagement & Marketing1841-24162022-01-01XX2249262DOI:10.52846/MNMK.20.2.10A BIBLIOMETRIC ANALYSIS OF SCIENTIFIC PRODUCTION CONCERNING ONLINE CONSUMER REVIEWS AND THE SALE OF HOME APPLIANCESRăzvan-Andrei CORBOȘ0https://orcid.org/0000-0003-4203-1895Ovidiu-Iulian BUNEA1https://orcid.org/0000-0003-2883-3592Andreea BREAZU2https://orcid.org/0000-0002-2098-9317Bucharest University of Economic Studies, RomaniaBucharest University of Economic Studies, RomaniaBucharest University of Economic Studies, RomaniaNowadays, online customer evaluations have developed as an essential source of information for both businesses and consumers, replacing and augmenting previous modes of communication. The goal of this work is to perform a bibliometric analysis to investigate the scientific production surrounding online reviews and the sale of home appliances from 2011 to 2022. We used the Scopus database to acquire primary data and the VOSviewer program to analyze the data and perform the bibliometric analysis to achieve the desired objective. The major findings revealed that the year 2021 delivered the greatest amount of scientific contributions and that the United States of America contributed the greatest number of articles overall. Moreover, for the analyzed period the terms with the highest density present in scientific production are: "online reviews", "quality", "applications", "impact", "reviews", "effects", "consumer", "factors", and "purchase intent." At the end of the analysis, we conclude with some relevant future research directions emerging from our bibliometric analysis.online reviewhome appliancesalescustomeronline salesbibliometrics
spellingShingle Răzvan-Andrei CORBOȘ
Ovidiu-Iulian BUNEA
Andreea BREAZU
A BIBLIOMETRIC ANALYSIS OF SCIENTIFIC PRODUCTION CONCERNING ONLINE CONSUMER REVIEWS AND THE SALE OF HOME APPLIANCES
Management & Marketing
online review
home appliance
sales
customer
online sales
bibliometrics
title A BIBLIOMETRIC ANALYSIS OF SCIENTIFIC PRODUCTION CONCERNING ONLINE CONSUMER REVIEWS AND THE SALE OF HOME APPLIANCES
title_full A BIBLIOMETRIC ANALYSIS OF SCIENTIFIC PRODUCTION CONCERNING ONLINE CONSUMER REVIEWS AND THE SALE OF HOME APPLIANCES
title_fullStr A BIBLIOMETRIC ANALYSIS OF SCIENTIFIC PRODUCTION CONCERNING ONLINE CONSUMER REVIEWS AND THE SALE OF HOME APPLIANCES
title_full_unstemmed A BIBLIOMETRIC ANALYSIS OF SCIENTIFIC PRODUCTION CONCERNING ONLINE CONSUMER REVIEWS AND THE SALE OF HOME APPLIANCES
title_short A BIBLIOMETRIC ANALYSIS OF SCIENTIFIC PRODUCTION CONCERNING ONLINE CONSUMER REVIEWS AND THE SALE OF HOME APPLIANCES
title_sort bibliometric analysis of scientific production concerning online consumer reviews and the sale of home appliances
topic online review
home appliance
sales
customer
online sales
bibliometrics
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