Strategic communication for women entrepreneurs: a case study of India
Small and Medium Enterprises (SMEs) play a significant role in all economies and are key agents of employment, innovation and growth. Strategic communication is something different from normal communication as it involves with certain intelligent way of communicating the clients and counter parts. T...
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| Main Author: | Maharaja Thandabhani |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
UAB Sustainability for Regions
2020-03-01
|
| Series: | Insights into Regional Development |
| Online Access: | https://jssidoi.org/ird/article/33 |
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