Snowballing signaling theory in startup valuation: a systematic review on investor behavior, market forces and growth dynamics
This systematic review integrates content analysis and bibliometric methods to explore how market forces, investor perceptions and theoretical frameworks influence startup valuation across different fundraising stages. Following PRISMA 2020 guidelines, the study analyzes 344 news articles and 970 ac...
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| Main Authors: | Muchamad Arif Zamani, Ersa Tri Wahyuni, Hamzah Ritchi, Tettet Fitrijanti |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2025-12-01
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| Series: | Cogent Business & Management |
| Subjects: | |
| Online Access: | https://www.tandfonline.com/doi/10.1080/23311975.2025.2530752 |
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