Publicité télévisée sur les aliments visant les enfants québécois
The importance of the content of advertising in television programming aimed at children has long been an object of social preoccupation. In the study presented here, the content of food advertising to which Québécois children are exposed daily is analyzed from the dual points of view of nutrition a...
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Format: | Article |
Language: | fra |
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Université Laval
2005-11-01
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Series: | Communication |
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Online Access: | https://journals.openedition.org/communication/3259 |
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author | Estelle Lebel Anne-Marie Hamelin Marguerite Lavallée Annie Bédard Amélie Dubé |
author_facet | Estelle Lebel Anne-Marie Hamelin Marguerite Lavallée Annie Bédard Amélie Dubé |
author_sort | Estelle Lebel |
collection | DOAJ |
description | The importance of the content of advertising in television programming aimed at children has long been an object of social preoccupation. In the study presented here, the content of food advertising to which Québécois children are exposed daily is analyzed from the dual points of view of nutrition and communication. The analysis of these contents allows us to identify the types of products advertised, the frequency and timing of their diffusion, the nutritional composition of the food advertised, and the socio-cultural values, which are associated with them. |
format | Article |
id | doaj-art-e62fa271b2d449a394a7e808c1e29936 |
institution | Kabale University |
issn | 1189-3788 1920-7344 |
language | fra |
publishDate | 2005-11-01 |
publisher | Université Laval |
record_format | Article |
series | Communication |
spelling | doaj-art-e62fa271b2d449a394a7e808c1e299362025-01-09T11:27:31ZfraUniversité LavalCommunication1189-37881920-73442005-11-01241658510.4000/communication.3259Publicité télévisée sur les aliments visant les enfants québécoisEstelle LebelAnne-Marie HamelinMarguerite LavalléeAnnie BédardAmélie DubéThe importance of the content of advertising in television programming aimed at children has long been an object of social preoccupation. In the study presented here, the content of food advertising to which Québécois children are exposed daily is analyzed from the dual points of view of nutrition and communication. The analysis of these contents allows us to identify the types of products advertised, the frequency and timing of their diffusion, the nutritional composition of the food advertised, and the socio-cultural values, which are associated with them.https://journals.openedition.org/communication/3259televisionfoodQuebecadvertisingchildren |
spellingShingle | Estelle Lebel Anne-Marie Hamelin Marguerite Lavallée Annie Bédard Amélie Dubé Publicité télévisée sur les aliments visant les enfants québécois Communication television food Quebec advertising children |
title | Publicité télévisée sur les aliments visant les enfants québécois |
title_full | Publicité télévisée sur les aliments visant les enfants québécois |
title_fullStr | Publicité télévisée sur les aliments visant les enfants québécois |
title_full_unstemmed | Publicité télévisée sur les aliments visant les enfants québécois |
title_short | Publicité télévisée sur les aliments visant les enfants québécois |
title_sort | publicite televisee sur les aliments visant les enfants quebecois |
topic | television food Quebec advertising children |
url | https://journals.openedition.org/communication/3259 |
work_keys_str_mv | AT estellelebel publiciteteleviseesurlesalimentsvisantlesenfantsquebecois AT annemariehamelin publiciteteleviseesurlesalimentsvisantlesenfantsquebecois AT margueritelavallee publiciteteleviseesurlesalimentsvisantlesenfantsquebecois AT anniebedard publiciteteleviseesurlesalimentsvisantlesenfantsquebecois AT ameliedube publiciteteleviseesurlesalimentsvisantlesenfantsquebecois |