University Students' Intentions Toward Entrepreneurial Careers in The Hospitality and Tourism Sector: Empirical Insights From The Techno-Savvy Generation in Higher Education
This study investigates the impact of family support, entrepreneurial passion, entrepreneurial motivation, and techno-savvy culture on the entrepreneurial career intentions of university students in the hospitality and tourism sector, with entrepreneurship education as a moderating variable. Data w...
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| Format: | Article |
| Language: | English |
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Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)
2025-06-01
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| Series: | Journal of Applied Engineering and Technological Science |
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| Online Access: | http://journal.yrpipku.com/index.php/jaets/article/view/6328 |
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| author | Asmar Yulastri Ganefri Ganefri Feri Ferdian Elfizon Elfizon Yudha Aditya Fiandra Geovanne Farell |
| author_facet | Asmar Yulastri Ganefri Ganefri Feri Ferdian Elfizon Elfizon Yudha Aditya Fiandra Geovanne Farell |
| author_sort | Asmar Yulastri |
| collection | DOAJ |
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This study investigates the impact of family support, entrepreneurial passion, entrepreneurial motivation, and techno-savvy culture on the entrepreneurial career intentions of university students in the hospitality and tourism sector, with entrepreneurship education as a moderating variable. Data were collected from 277 students at Universitas Negeri Padang’s Faculty of Tourism and Hospitality who had completed entrepreneurial courses. Partial least squares structural equation modeling was employed to analyze the data. The findings reveal that family support, entrepreneurial passion, and entrepreneurial motivation significantly influence students’ entrepreneurial career intentions, while techno-savvy culture showed no direct impact. However, entrepreneurship education significantly moderated the relationships between these factors and entrepreneurial intentions. These findings provide actionable insights for enhancing entrepreneurship education to foster innovation and career readiness in the hospitality and tourism industry. The study contributes to existing knowledge by elucidating the interplay of support systems, intrinsic motivations, and education in shaping entrepreneurial aspirations, offering a foundation for educational and policy reforms to boost entrepreneurship in the sector.
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| format | Article |
| id | doaj-art-e53db5b1b3f542818d24298779c8e6d1 |
| institution | OA Journals |
| issn | 2715-6087 2715-6079 |
| language | English |
| publishDate | 2025-06-01 |
| publisher | Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI) |
| record_format | Article |
| series | Journal of Applied Engineering and Technological Science |
| spelling | doaj-art-e53db5b1b3f542818d24298779c8e6d12025-08-20T02:31:00ZengYayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)Journal of Applied Engineering and Technological Science2715-60872715-60792025-06-016210.37385/jaets.v6i2.6328University Students' Intentions Toward Entrepreneurial Careers in The Hospitality and Tourism Sector: Empirical Insights From The Techno-Savvy Generation in Higher EducationAsmar Yulastri0Ganefri Ganefri1Feri Ferdian2Elfizon Elfizon3Yudha Aditya Fiandra4Geovanne Farell5Universitas Negeri PadangUniversitas Negeri PadangUniversitas Negeri PadangUniversitas Negeri PadangUniversitas Negeri PadangUniversitas Negeri Padang This study investigates the impact of family support, entrepreneurial passion, entrepreneurial motivation, and techno-savvy culture on the entrepreneurial career intentions of university students in the hospitality and tourism sector, with entrepreneurship education as a moderating variable. Data were collected from 277 students at Universitas Negeri Padang’s Faculty of Tourism and Hospitality who had completed entrepreneurial courses. Partial least squares structural equation modeling was employed to analyze the data. The findings reveal that family support, entrepreneurial passion, and entrepreneurial motivation significantly influence students’ entrepreneurial career intentions, while techno-savvy culture showed no direct impact. However, entrepreneurship education significantly moderated the relationships between these factors and entrepreneurial intentions. These findings provide actionable insights for enhancing entrepreneurship education to foster innovation and career readiness in the hospitality and tourism industry. The study contributes to existing knowledge by elucidating the interplay of support systems, intrinsic motivations, and education in shaping entrepreneurial aspirations, offering a foundation for educational and policy reforms to boost entrepreneurship in the sector. http://journal.yrpipku.com/index.php/jaets/article/view/6328Family SupportEntrepreneurial PassionEntrepreneurial MotivationTechno Savvy CultureIntention Toward Entrepreneurship Career |
| spellingShingle | Asmar Yulastri Ganefri Ganefri Feri Ferdian Elfizon Elfizon Yudha Aditya Fiandra Geovanne Farell University Students' Intentions Toward Entrepreneurial Careers in The Hospitality and Tourism Sector: Empirical Insights From The Techno-Savvy Generation in Higher Education Journal of Applied Engineering and Technological Science Family Support Entrepreneurial Passion Entrepreneurial Motivation Techno Savvy Culture Intention Toward Entrepreneurship Career |
| title | University Students' Intentions Toward Entrepreneurial Careers in The Hospitality and Tourism Sector: Empirical Insights From The Techno-Savvy Generation in Higher Education |
| title_full | University Students' Intentions Toward Entrepreneurial Careers in The Hospitality and Tourism Sector: Empirical Insights From The Techno-Savvy Generation in Higher Education |
| title_fullStr | University Students' Intentions Toward Entrepreneurial Careers in The Hospitality and Tourism Sector: Empirical Insights From The Techno-Savvy Generation in Higher Education |
| title_full_unstemmed | University Students' Intentions Toward Entrepreneurial Careers in The Hospitality and Tourism Sector: Empirical Insights From The Techno-Savvy Generation in Higher Education |
| title_short | University Students' Intentions Toward Entrepreneurial Careers in The Hospitality and Tourism Sector: Empirical Insights From The Techno-Savvy Generation in Higher Education |
| title_sort | university students intentions toward entrepreneurial careers in the hospitality and tourism sector empirical insights from the techno savvy generation in higher education |
| topic | Family Support Entrepreneurial Passion Entrepreneurial Motivation Techno Savvy Culture Intention Toward Entrepreneurship Career |
| url | http://journal.yrpipku.com/index.php/jaets/article/view/6328 |
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