Innovating E-Payment System to Boost Marketing of Entrepreneurial Products: Case of Pan-African Payment and Settlement System (PAPSS)

Innovating E-Payment System to Boost Marketing of Entrepreneurial Products: Case of Pan-African Payment and Settlement System (PAPSS)

Technological advancements are impacting e-payment innovations. The effort directed towards the innovation of e-payment system in Nigeria to boost marketing of entrepreneurial product is a promising move that has potential to impact Nigeria’s business landscape. The purpose of the study is to invest...

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Bibliographic Details
Main Authors: Oloveze, O. Ambrose, Okonkwo, V.O. Raphael, Oteh, O. Ukeh, Ollawa, O. Charles, Onya, O. Victoria
Format: Article
Language:English
Published: Tishk International University 2023-12-01
Series:Eurasian Journal of Management & Social Sciences
Subjects:
e-payment
papss
entrepreneur
sme
user behaviour
e-marketing
it adoption
innovation
Online Access:https://ejmss.tiu.edu.iq/index.php/ejmss/article/view/5
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