Research on Emotional Communication Strategies of Films on Social Media: A Case Study of The Wandering Earth 2 on the TikTok Platform
This paper aims to explore emotional communication strategies for films on social media, with a specific focus on the dissemination of The Wandering Earth 2 on the TikTok platform. By analyzing the promotional content, user interactions, and emotional responses related to The Wandering Earth 2 on Ti...
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| Main Author: | Tang Mengze |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2024-01-01
|
| Series: | SHS Web of Conferences |
| Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2024/19/shsconf_iclrc2024_03019.pdf |
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