Site Selection Analysis and Prediction of New Retail Stores from an Urban Commercial Space Perspective: A Case Study of Luckin Coffee and Starbucks in Shanghai
In the context of digital transformation, examining the differences in commercial site selection and the factors influencing these decisions holds significant practical value for understanding market adaptation strategies across varying business models and predicting future industry trends. This stu...
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| Main Authors: | Zhengxu Zhao, Gang Chen, Jianshu Duan, Youheng Xu |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2025-05-01
|
| Series: | ISPRS International Journal of Geo-Information |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2220-9964/14/6/217 |
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