Optimal Strategies for Low Carbon Supply Chain with Strategic Customer Behavior and Green Technology Investment

Climate change is mainly caused by excessive emissions of carbon dioxide and other greenhouse gases. In order to reduce carbon emissions, cap and trade policy is implemented by governments in many countries, which has significant impacts on the decisions of companies at all levels of the low carbon...

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Main Authors: Wen Jiang, Xu Chen
Format: Article
Language:English
Published: Wiley 2016-01-01
Series:Discrete Dynamics in Nature and Society
Online Access:http://dx.doi.org/10.1155/2016/9645087
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author Wen Jiang
Xu Chen
author_facet Wen Jiang
Xu Chen
author_sort Wen Jiang
collection DOAJ
description Climate change is mainly caused by excessive emissions of carbon dioxide and other greenhouse gases. In order to reduce carbon emissions, cap and trade policy is implemented by governments in many countries, which has significant impacts on the decisions of companies at all levels of the low carbon supply chain. This paper investigates the decision-making and coordination of a low carbon supply chain consisting of a low carbon manufacturer who produces one product and is allowed to invest in green technology to reduce carbon emissions in production and a retailer who faces stochastic demands formed by homogeneous strategic customers. We investigate the optimal production, pricing, carbon trading, and green technology investment strategies of the low carbon supply chain in centralized (including Rational Expected Equilibrium scenario and quantity commitment scenario) and decentralized settings. It is demonstrated that quantity commitment strategy can improve the profit of the low carbon supply chain with strategic customer behavior. We also show that the performance of decentralized supply chain is lower than that of quantity commitment scenario. We prove that the low carbon supply chain cannot be coordinated by revenue sharing contract but by revenue sharing-cost sharing contract.
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institution Kabale University
issn 1026-0226
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publishDate 2016-01-01
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spelling doaj-art-e0649a35d00241d296952fce40daddd62025-08-20T03:26:05ZengWileyDiscrete Dynamics in Nature and Society1026-02261607-887X2016-01-01201610.1155/2016/96450879645087Optimal Strategies for Low Carbon Supply Chain with Strategic Customer Behavior and Green Technology InvestmentWen Jiang0Xu Chen1College of Architecture and Urban-Rural Planning, Sichuan Agricultural University, Chengdu 611830, ChinaSchool of Management and Economics, University of Electronic Science and Technology of China, Chengdu 611731, ChinaClimate change is mainly caused by excessive emissions of carbon dioxide and other greenhouse gases. In order to reduce carbon emissions, cap and trade policy is implemented by governments in many countries, which has significant impacts on the decisions of companies at all levels of the low carbon supply chain. This paper investigates the decision-making and coordination of a low carbon supply chain consisting of a low carbon manufacturer who produces one product and is allowed to invest in green technology to reduce carbon emissions in production and a retailer who faces stochastic demands formed by homogeneous strategic customers. We investigate the optimal production, pricing, carbon trading, and green technology investment strategies of the low carbon supply chain in centralized (including Rational Expected Equilibrium scenario and quantity commitment scenario) and decentralized settings. It is demonstrated that quantity commitment strategy can improve the profit of the low carbon supply chain with strategic customer behavior. We also show that the performance of decentralized supply chain is lower than that of quantity commitment scenario. We prove that the low carbon supply chain cannot be coordinated by revenue sharing contract but by revenue sharing-cost sharing contract.http://dx.doi.org/10.1155/2016/9645087
spellingShingle Wen Jiang
Xu Chen
Optimal Strategies for Low Carbon Supply Chain with Strategic Customer Behavior and Green Technology Investment
Discrete Dynamics in Nature and Society
title Optimal Strategies for Low Carbon Supply Chain with Strategic Customer Behavior and Green Technology Investment
title_full Optimal Strategies for Low Carbon Supply Chain with Strategic Customer Behavior and Green Technology Investment
title_fullStr Optimal Strategies for Low Carbon Supply Chain with Strategic Customer Behavior and Green Technology Investment
title_full_unstemmed Optimal Strategies for Low Carbon Supply Chain with Strategic Customer Behavior and Green Technology Investment
title_short Optimal Strategies for Low Carbon Supply Chain with Strategic Customer Behavior and Green Technology Investment
title_sort optimal strategies for low carbon supply chain with strategic customer behavior and green technology investment
url http://dx.doi.org/10.1155/2016/9645087
work_keys_str_mv AT wenjiang optimalstrategiesforlowcarbonsupplychainwithstrategiccustomerbehaviorandgreentechnologyinvestment
AT xuchen optimalstrategiesforlowcarbonsupplychainwithstrategiccustomerbehaviorandgreentechnologyinvestment