Attitude and behavior on hotel choice in function of the perception of sustainable practices

Chile is one of the countries with higher GPB in Latin America and important sources of incomes and employment comes from tourism. Hotels are adopting sustainable practices but it is unknown whether customers value this. This research looks to measure consumer attitude, perception and preference...

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Main Authors: Cristóbal Fernández Robin, Jorge Cea Valencia, Geraldine Jamett Muñoz, Paulina Santander Astorga, Diego Yáñez Martínez
Format: Article
Language:English
Published: University of Algarve, ESGHT/CINTURS 2016-01-01
Series:Tourism & Management Studies
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Online Access:https://tmstudies.net/index.php/ectms/article/view/779/pdf_5
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author Cristóbal Fernández Robin
Jorge Cea Valencia
Geraldine Jamett Muñoz
Paulina Santander Astorga
Diego Yáñez Martínez
author_facet Cristóbal Fernández Robin
Jorge Cea Valencia
Geraldine Jamett Muñoz
Paulina Santander Astorga
Diego Yáñez Martínez
author_sort Cristóbal Fernández Robin
collection DOAJ
description Chile is one of the countries with higher GPB in Latin America and important sources of incomes and employment comes from tourism. Hotels are adopting sustainable practices but it is unknown whether customers value this. This research looks to measure consumer attitude, perception and preference for hotels based on their sustainable practices. A survey was applied to 208 guests at Chilean hotels. Correspondence and exploratory factor analysis was carried. Lack of knowledge about "Sustainability”, but Willingness to pay extra for Sustainable Hotels, indicate a higher level of commitment and care for environment. Three clusters were obtained: ‘non-Committed’, ‘Influenced’ and ‘Committed’.
format Article
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institution Kabale University
issn 2182-8466
language English
publishDate 2016-01-01
publisher University of Algarve, ESGHT/CINTURS
record_format Article
series Tourism & Management Studies
spelling doaj-art-dfc62473fa8a4acfa3b1ebc5b9ca2d792025-02-03T02:41:13ZengUniversity of Algarve, ESGHT/CINTURSTourism & Management Studies2182-84662016-01-01121606610.18089/tms.2016.12106Attitude and behavior on hotel choice in function of the perception of sustainable practicesCristóbal Fernández Robin0Jorge Cea Valencia 1Geraldine Jamett Muñoz2Paulina Santander Astorga3Diego Yáñez Martínez4Universidad Técnica Federíco Santa María, Departamento de Industrias, Avenida España 1680, Valparaíso, ChileUniversidad Técnica Federíco Santa María, Departamento de Ingeniería Comercial, Avenida España 1680, Valparaíso, ChileUniversidad Técnica Federíco Santa María, Departamento de Industrias, Avenida España 1680, Valparaíso, ChileUniversidad Técnica Federíco Santa María, Departamento de Industrias, Avenida España 1680, Valparaíso, ChileUniversidad Técnica Federíco Santa María, Departamento de Industrias, Avenida España 1680, Valparaíso, ChileChile is one of the countries with higher GPB in Latin America and important sources of incomes and employment comes from tourism. Hotels are adopting sustainable practices but it is unknown whether customers value this. This research looks to measure consumer attitude, perception and preference for hotels based on their sustainable practices. A survey was applied to 208 guests at Chilean hotels. Correspondence and exploratory factor analysis was carried. Lack of knowledge about "Sustainability”, but Willingness to pay extra for Sustainable Hotels, indicate a higher level of commitment and care for environment. Three clusters were obtained: ‘non-Committed’, ‘Influenced’ and ‘Committed’.https://tmstudies.net/index.php/ectms/article/view/779/pdf_5sustainabilityconsumer behaviorimageecological hotels
spellingShingle Cristóbal Fernández Robin
Jorge Cea Valencia
Geraldine Jamett Muñoz
Paulina Santander Astorga
Diego Yáñez Martínez
Attitude and behavior on hotel choice in function of the perception of sustainable practices
Tourism & Management Studies
sustainability
consumer behavior
image
ecological hotels
title Attitude and behavior on hotel choice in function of the perception of sustainable practices
title_full Attitude and behavior on hotel choice in function of the perception of sustainable practices
title_fullStr Attitude and behavior on hotel choice in function of the perception of sustainable practices
title_full_unstemmed Attitude and behavior on hotel choice in function of the perception of sustainable practices
title_short Attitude and behavior on hotel choice in function of the perception of sustainable practices
title_sort attitude and behavior on hotel choice in function of the perception of sustainable practices
topic sustainability
consumer behavior
image
ecological hotels
url https://tmstudies.net/index.php/ectms/article/view/779/pdf_5
work_keys_str_mv AT cristobalfernandezrobin attitudeandbehavioronhotelchoiceinfunctionoftheperceptionofsustainablepractices
AT jorgeceavalencia attitudeandbehavioronhotelchoiceinfunctionoftheperceptionofsustainablepractices
AT geraldinejamettmunoz attitudeandbehavioronhotelchoiceinfunctionoftheperceptionofsustainablepractices
AT paulinasantanderastorga attitudeandbehavioronhotelchoiceinfunctionoftheperceptionofsustainablepractices
AT diegoyanezmartinez attitudeandbehavioronhotelchoiceinfunctionoftheperceptionofsustainablepractices