Strategies of Enlightenment and Pleasure: Competing in Media Consumption

<p>An original concept of educational content consumption is presented, which was implemented in a study aimed at identifying Russian consumers' preferences regarding educational products in the era of infotainment. It was assumed that there are two consumer segments: those ori...

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Bibliographic Details
Main Authors: A.A. Maksimenko, L.N. Dukhanina, E.V. Zabelina, A.M. Bushueva
Format: Article
Language:Russian
Published: Moscow State University of Psychology and Education 2025-02-01
Series:Психологическая наука и образование
Online Access:https://psyjournals.ru/en/journals/pse/archive/2025_n1/Maksimenko_Dukhanina_et_al
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