CUSTOMERS’ SATISFACTION OF ELECTRONIC PAYMENT SYSTEMS IN THE PURCHASE OF INSURANCE PRODUCTS IN NIGERIA
This study aims to investigate customer’s satisfaction of electronic payments in the purchase of insurance products in Nigeria. A descriptive survey research design was employed. A simple random technique and questionnaire were adopted. 278 participants were drawn within the metropolis of Lagos....
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| Format: | Article |
| Language: | English |
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Universitaria Press Craiova
2018-11-01
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| Series: | Management & Marketing |
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| Online Access: | http://mnmk.ro/documents/2018_02/P180.pdf |
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| author | Ogochukwu Augustine ISIMOYA Sunday Stephen AJEMUNIGBOHUN Mustapha Tosin BALOGUN |
| author_facet | Ogochukwu Augustine ISIMOYA Sunday Stephen AJEMUNIGBOHUN Mustapha Tosin BALOGUN |
| author_sort | Ogochukwu Augustine ISIMOYA |
| collection | DOAJ |
| description | This study aims to investigate customer’s satisfaction of electronic payments
in the purchase of insurance products in Nigeria. A descriptive survey
research design was employed. A simple random technique and
questionnaire were adopted. 278 participants were drawn within the
metropolis of Lagos. The major statistical method employed for this research
work was a Kolmogorov-Smirnov test. Findings show a low level of
satisfaction in the customer’s usage of electronic payment systems in the
purchase of insurance products in Nigeria. It was further discovered that
insuring populace expressed delight and satisfaction in the delivery of their
claims settlement through electronic payment modes. The research
recommends that insurance companies should beef up enlightenment
process at integrating the insuring populace with the various electronic
payment modes in insurance buying process to allow for greater
participation through electronic process; and government on its own part
should create an enabling environment for members of the public not to
continuously experiencing failure in network and ensure stress-free
electronic service delivery. It educates insurance practitioners of the
dynamics of electronic payment systems. It serves as an eye-opener for
major players in the industry to see reasons why they need to enlighten and
train the minds of their respective, even prospective, customers on the need
to purchasing insurance products via electronic means. |
| format | Article |
| id | doaj-art-de9299d6df02426e82faffb4bed32d5c |
| institution | DOAJ |
| issn | 1841-2416 |
| language | English |
| publishDate | 2018-11-01 |
| publisher | Universitaria Press Craiova |
| record_format | Article |
| series | Management & Marketing |
| spelling | doaj-art-de9299d6df02426e82faffb4bed32d5c2025-08-20T02:54:51ZengUniversitaria Press CraiovaManagement & Marketing1841-24162018-11-01XVI2180191CUSTOMERS’ SATISFACTION OF ELECTRONIC PAYMENT SYSTEMS IN THE PURCHASE OF INSURANCE PRODUCTS IN NIGERIAOgochukwu Augustine ISIMOYA0Sunday Stephen AJEMUNIGBOHUN 1Mustapha Tosin BALOGUN2University of Lagos, Lagos, NigeriaLagos State University, Lagos, NigeriaLagos State University, Lagos, NigeriaThis study aims to investigate customer’s satisfaction of electronic payments in the purchase of insurance products in Nigeria. A descriptive survey research design was employed. A simple random technique and questionnaire were adopted. 278 participants were drawn within the metropolis of Lagos. The major statistical method employed for this research work was a Kolmogorov-Smirnov test. Findings show a low level of satisfaction in the customer’s usage of electronic payment systems in the purchase of insurance products in Nigeria. It was further discovered that insuring populace expressed delight and satisfaction in the delivery of their claims settlement through electronic payment modes. The research recommends that insurance companies should beef up enlightenment process at integrating the insuring populace with the various electronic payment modes in insurance buying process to allow for greater participation through electronic process; and government on its own part should create an enabling environment for members of the public not to continuously experiencing failure in network and ensure stress-free electronic service delivery. It educates insurance practitioners of the dynamics of electronic payment systems. It serves as an eye-opener for major players in the industry to see reasons why they need to enlighten and train the minds of their respective, even prospective, customers on the need to purchasing insurance products via electronic means.http://mnmk.ro/documents/2018_02/P180.pdfcustomer satisfactionelectronic paymentinsurance patronageinsurance productsnigeria |
| spellingShingle | Ogochukwu Augustine ISIMOYA Sunday Stephen AJEMUNIGBOHUN Mustapha Tosin BALOGUN CUSTOMERS’ SATISFACTION OF ELECTRONIC PAYMENT SYSTEMS IN THE PURCHASE OF INSURANCE PRODUCTS IN NIGERIA Management & Marketing customer satisfaction electronic payment insurance patronage insurance products nigeria |
| title | CUSTOMERS’ SATISFACTION OF ELECTRONIC PAYMENT SYSTEMS IN THE PURCHASE OF INSURANCE PRODUCTS IN NIGERIA |
| title_full | CUSTOMERS’ SATISFACTION OF ELECTRONIC PAYMENT SYSTEMS IN THE PURCHASE OF INSURANCE PRODUCTS IN NIGERIA |
| title_fullStr | CUSTOMERS’ SATISFACTION OF ELECTRONIC PAYMENT SYSTEMS IN THE PURCHASE OF INSURANCE PRODUCTS IN NIGERIA |
| title_full_unstemmed | CUSTOMERS’ SATISFACTION OF ELECTRONIC PAYMENT SYSTEMS IN THE PURCHASE OF INSURANCE PRODUCTS IN NIGERIA |
| title_short | CUSTOMERS’ SATISFACTION OF ELECTRONIC PAYMENT SYSTEMS IN THE PURCHASE OF INSURANCE PRODUCTS IN NIGERIA |
| title_sort | customers satisfaction of electronic payment systems in the purchase of insurance products in nigeria |
| topic | customer satisfaction electronic payment insurance patronage insurance products nigeria |
| url | http://mnmk.ro/documents/2018_02/P180.pdf |
| work_keys_str_mv | AT ogochukwuaugustineisimoya customerssatisfactionofelectronicpaymentsystemsinthepurchaseofinsuranceproductsinnigeria AT sundaystephenajemunigbohun customerssatisfactionofelectronicpaymentsystemsinthepurchaseofinsuranceproductsinnigeria AT mustaphatosinbalogun customerssatisfactionofelectronicpaymentsystemsinthepurchaseofinsuranceproductsinnigeria |