Unearthing the Power of Metaphors: How German Campaigns Craft Catchy Trash Slogans
Discussions about using metaphors in public spaces are always intriguing and have been widely explored, especially in advertising. However, few scholars have examined metaphors and their relevance to the environment, even though it is closely linked to culture and society. To bridge this gap, this s...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | deu |
| Published: |
Istanbul University Press
2024-06-01
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| Series: | Studien zur Deutschen Sprache und Literatur |
| Subjects: | |
| Online Access: | https://cdn.istanbul.edu.tr/file/JTA6CLJ8T5/2CF0F8FB8D614DEAADD92ADBAA0DB7A5 |
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