COUNTRY IMAGE IN MOVIES: A STUDY ON “HOLOGRAM FOR THE KING” MOVIE

Movies are generally used as a tool for disseminating country’s image. In the relevant literature, there is a general understanding that the Arabs are dehumanized and depicted in negative ways in the Hollywood movies. However, “Hologram for the King” has a more realistic and less biased approach wit...

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Main Authors: Duygu Dersan Orhan, Elif Eşiyok
Format: Article
Language:English
Published: Selcuk University Press 2019-01-01
Series:Selçuk İletişim
Subjects:
Online Access:https://dergipark.org.tr/tr/download/article-file/637299
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author Duygu Dersan Orhan
Elif Eşiyok
author_facet Duygu Dersan Orhan
Elif Eşiyok
author_sort Duygu Dersan Orhan
collection DOAJ
description Movies are generally used as a tool for disseminating country’s image. In the relevant literature, there is a general understanding that the Arabs are dehumanized and depicted in negative ways in the Hollywood movies. However, “Hologram for the King” has a more realistic and less biased approach with its focus on both the negative and the positive aspects of Saudi Arabia and its people. The aim of this study, is to analyze the representation of Saudi Arabia and its people in the Hollywood movie “Hologram for the King”. Content analysis method is used for the analysis. The findings of the study indicated that, the total duration of the country image in the movie is 28.9 minutes. Political and social character of the country and capacities/competencies of the country were found to have the highest percentage. This result, reflects that movies are and important tool of communication for the country image.
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institution Kabale University
issn 2148-2942
language English
publishDate 2019-01-01
publisher Selcuk University Press
record_format Article
series Selçuk İletişim
spelling doaj-art-de69b8f0ad3b410ab0841512cac4cc742025-01-03T00:06:17ZengSelcuk University PressSelçuk İletişim2148-29422019-01-0112121623110.18094/josc.458888154COUNTRY IMAGE IN MOVIES: A STUDY ON “HOLOGRAM FOR THE KING” MOVIEDuygu Dersan Orhan0Elif Eşiyok1İŞLETME FAKÜLTESİİŞLETME FAKÜLTESİMovies are generally used as a tool for disseminating country’s image. In the relevant literature, there is a general understanding that the Arabs are dehumanized and depicted in negative ways in the Hollywood movies. However, “Hologram for the King” has a more realistic and less biased approach with its focus on both the negative and the positive aspects of Saudi Arabia and its people. The aim of this study, is to analyze the representation of Saudi Arabia and its people in the Hollywood movie “Hologram for the King”. Content analysis method is used for the analysis. The findings of the study indicated that, the total duration of the country image in the movie is 28.9 minutes. Political and social character of the country and capacities/competencies of the country were found to have the highest percentage. This result, reflects that movies are and important tool of communication for the country image.https://dergipark.org.tr/tr/download/article-file/637299ülke imajısuudi arabistanfilmtemsililetişimcountry imagesaudi arabiamovierepresentationcommunication
spellingShingle Duygu Dersan Orhan
Elif Eşiyok
COUNTRY IMAGE IN MOVIES: A STUDY ON “HOLOGRAM FOR THE KING” MOVIE
Selçuk İletişim
ülke imajı
suudi arabistan
film
temsil
iletişim
country image
saudi arabia
movie
representation
communication
title COUNTRY IMAGE IN MOVIES: A STUDY ON “HOLOGRAM FOR THE KING” MOVIE
title_full COUNTRY IMAGE IN MOVIES: A STUDY ON “HOLOGRAM FOR THE KING” MOVIE
title_fullStr COUNTRY IMAGE IN MOVIES: A STUDY ON “HOLOGRAM FOR THE KING” MOVIE
title_full_unstemmed COUNTRY IMAGE IN MOVIES: A STUDY ON “HOLOGRAM FOR THE KING” MOVIE
title_short COUNTRY IMAGE IN MOVIES: A STUDY ON “HOLOGRAM FOR THE KING” MOVIE
title_sort country image in movies a study on hologram for the king movie
topic ülke imajı
suudi arabistan
film
temsil
iletişim
country image
saudi arabia
movie
representation
communication
url https://dergipark.org.tr/tr/download/article-file/637299
work_keys_str_mv AT duygudersanorhan countryimageinmoviesastudyonhologramforthekingmovie
AT elifesiyok countryimageinmoviesastudyonhologramforthekingmovie