Maximizing Information Dissemination in Social Network via a Fast Local Search

In recent years, social networks have become increasingly popular as platforms for personal expression, commercial transactions, and government management. The way information propagates on these networks influences the quality and expenses of social network activities, garnering substantial interes...

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Main Authors: Lijia Tian, Xingjian Ji, Yupeng Zhou
Format: Article
Language:English
Published: MDPI AG 2025-01-01
Series:Systems
Subjects:
Online Access:https://www.mdpi.com/2079-8954/13/1/59
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author Lijia Tian
Xingjian Ji
Yupeng Zhou
author_facet Lijia Tian
Xingjian Ji
Yupeng Zhou
author_sort Lijia Tian
collection DOAJ
description In recent years, social networks have become increasingly popular as platforms for personal expression, commercial transactions, and government management. The way information propagates on these networks influences the quality and expenses of social network activities, garnering substantial interest. This study addresses the enhancement of information spread in large-scale social networks constrained by resources, by framing the issue as a unique weighted <i>k</i>-vertex cover problem. To tackle this complex NP-hard optimization problem, a rapid local search algorithm named FastIM is introduced. A fast constructive heuristic is initially used to quickly find a starting solution, while a sampling selection method is incorporated to minimize complexity during the local search. When the algorithm stalls in local optima, a random walk operator reorients the search towards unexplored regions. Comparative tests highlight the proposed method’s robustness, scalability, and efficacy in maximizing information distribution across social networks. Moreover, strategy validation trials confirm that each element of the framework enhances its overall performance.
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issn 2079-8954
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publishDate 2025-01-01
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spelling doaj-art-de189de0eeef46e5ae6615b5c3eacab82025-01-24T13:50:40ZengMDPI AGSystems2079-89542025-01-011315910.3390/systems13010059Maximizing Information Dissemination in Social Network via a Fast Local SearchLijia Tian0Xingjian Ji1Yupeng Zhou2School of Politics and Law, Northeast Normal University, Changchun 130117, ChinaSchool of Information Science and Technology, Northeast Normal University, Changchun 130117, ChinaSchool of Information Science and Technology, Northeast Normal University, Changchun 130117, ChinaIn recent years, social networks have become increasingly popular as platforms for personal expression, commercial transactions, and government management. The way information propagates on these networks influences the quality and expenses of social network activities, garnering substantial interest. This study addresses the enhancement of information spread in large-scale social networks constrained by resources, by framing the issue as a unique weighted <i>k</i>-vertex cover problem. To tackle this complex NP-hard optimization problem, a rapid local search algorithm named FastIM is introduced. A fast constructive heuristic is initially used to quickly find a starting solution, while a sampling selection method is incorporated to minimize complexity during the local search. When the algorithm stalls in local optima, a random walk operator reorients the search towards unexplored regions. Comparative tests highlight the proposed method’s robustness, scalability, and efficacy in maximizing information distribution across social networks. Moreover, strategy validation trials confirm that each element of the framework enhances its overall performance.https://www.mdpi.com/2079-8954/13/1/59social networkinformation dissemination maximizationweighted <i>k</i>-vertex coversampling selectionlocal search
spellingShingle Lijia Tian
Xingjian Ji
Yupeng Zhou
Maximizing Information Dissemination in Social Network via a Fast Local Search
Systems
social network
information dissemination maximization
weighted <i>k</i>-vertex cover
sampling selection
local search
title Maximizing Information Dissemination in Social Network via a Fast Local Search
title_full Maximizing Information Dissemination in Social Network via a Fast Local Search
title_fullStr Maximizing Information Dissemination in Social Network via a Fast Local Search
title_full_unstemmed Maximizing Information Dissemination in Social Network via a Fast Local Search
title_short Maximizing Information Dissemination in Social Network via a Fast Local Search
title_sort maximizing information dissemination in social network via a fast local search
topic social network
information dissemination maximization
weighted <i>k</i>-vertex cover
sampling selection
local search
url https://www.mdpi.com/2079-8954/13/1/59
work_keys_str_mv AT lijiatian maximizinginformationdisseminationinsocialnetworkviaafastlocalsearch
AT xingjianji maximizinginformationdisseminationinsocialnetworkviaafastlocalsearch
AT yupengzhou maximizinginformationdisseminationinsocialnetworkviaafastlocalsearch