An exploration of the role of visuals and users’ imagery and verbal preferences on goal attainment and coaching chatbot adoption
Artificial intelligence chatbots could scale coaching, however user adoption is a challenge. We investigate the effect of images on chatbot adoption and coaching efficacy by comparing a text-only coachbot (TextBot, n=126) with a text+images bot (ImageBot, n=116). We measure goal attainment and techn...
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| Main Authors: | Nicky Terblanche, Yaron Prywes |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Oxford Brookes University
2025-02-01
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| Series: | International Journal of Evidence Based Coaching and Mentoring |
| Subjects: | |
| Online Access: | https://radar.brookes.ac.uk/radar/items/9e5d4fd1-b64a-46f8-8c5c-56ebcc7b2a9d/1/ |
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