Factors affecting chatbots in banking services: the UTAUT2 and innovation resistance theory perspective
Abstract This paper aims to investigate the factors affecting the users’ intention to use chatbots for banking service requirements. Based on the survey of 194 individuals, a partial least square and structural equation modelling (PLS–SEM) is employed to examine the factors affecting behavioural int...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
SpringerOpen
2025-05-01
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| Series: | Journal of Innovation and Entrepreneurship |
| Subjects: | |
| Online Access: | https://doi.org/10.1186/s13731-025-00514-8 |
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