The Power of Social Media: Shaping Risk Perception and Investment Decisions Among Young Equity Investors

The Power of Social Media: Shaping Risk Perception and Investment Decisions Among Young Equity Investors

Purpose: This research study examines the pivotal role of social media in shaping risk perception and investment behavior among young equity investors. It focuses on the impact of social media content on their attitudes toward risk and the decision-making process in investments. Design/Methodology:...

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Bibliographic Details
Main Authors: Ika Yoga, Rina Hastuti, Wahyu Pramesti, Anim Rahmayati
Format: Article
Language:English
Published: Universitas Islam Negeri Fatmawati Sukarno Bengkulu 2025-03-01
Series:Al-Intaj
Subjects:
social media
risk perception
investment behavior
young investors
Online Access:https://ejournal.uinfasbengkulu.ac.id/index.php/Al-Intaj/article/view/5205
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