Assessing commercial attractiveness and resilience of a plan for starting a new small business

The purpose of the article is to present a method developed by the authors, intended to increase the likelihood and number of cases of developing a plan for starting a new business by budding entrepreneurs. This is because in practice there is a clear gap in this area. The study uses the authors�...

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Main Authors: Jaroslaw Szreder, Piotr Walentynowicz
Format: Article
Language:English
Published: University of Applied Sciences in Bielsko-Biała 2025-06-01
Series:Zeszyty Naukowe Wyższej Szkoły Finansów i Prawa w Bielsku-Białej
Subjects:
Online Access:https://asej.eu/index.php/asej/article/view/891
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author Jaroslaw Szreder
Piotr Walentynowicz
author_facet Jaroslaw Szreder
Piotr Walentynowicz
author_sort Jaroslaw Szreder
collection DOAJ
description The purpose of the article is to present a method developed by the authors, intended to increase the likelihood and number of cases of developing a plan for starting a new business by budding entrepreneurs. This is because in practice there is a clear gap in this area. The study uses the authors' didactic and empirical experience, the method of analysis and synthesis of literature and Internet sources, and the method of didactic experiment. As a result of the process undertaken, a simplified business plan method was developed and preliminarily verified as a remedy to the problem of the low level of development of planning documents by novice entrepreneurs in the situation of their establishment of business activities.   Since the results of the conducted experiment seem promising, the authors hope to disseminate and effectively use the method in practice. At the same time, as a result of the publication of the article, they hope for its review and further verification among experts in science and practice.
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issn 2543-9103
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language English
publishDate 2025-06-01
publisher University of Applied Sciences in Bielsko-Biała
record_format Article
series Zeszyty Naukowe Wyższej Szkoły Finansów i Prawa w Bielsku-Białej
spelling doaj-art-dc62ccb07b814e0392efe2cce1dab88d2025-08-20T02:48:49ZengUniversity of Applied Sciences in Bielsko-BiałaZeszyty Naukowe Wyższej Szkoły Finansów i Prawa w Bielsku-Białej2543-91032543-411X2025-06-0129210.19192/wsfip.sj2.2025.4Assessing commercial attractiveness and resilience of a plan for starting a new small businessJaroslaw Szreder0Piotr Walentynowicz1Pomeranian UniversityPomeranian University The purpose of the article is to present a method developed by the authors, intended to increase the likelihood and number of cases of developing a plan for starting a new business by budding entrepreneurs. This is because in practice there is a clear gap in this area. The study uses the authors' didactic and empirical experience, the method of analysis and synthesis of literature and Internet sources, and the method of didactic experiment. As a result of the process undertaken, a simplified business plan method was developed and preliminarily verified as a remedy to the problem of the low level of development of planning documents by novice entrepreneurs in the situation of their establishment of business activities.   Since the results of the conducted experiment seem promising, the authors hope to disseminate and effectively use the method in practice. At the same time, as a result of the publication of the article, they hope for its review and further verification among experts in science and practice. https://asej.eu/index.php/asej/article/view/891business planningstarting a new businesssimplified business planbusiness resilience
spellingShingle Jaroslaw Szreder
Piotr Walentynowicz
Assessing commercial attractiveness and resilience of a plan for starting a new small business
Zeszyty Naukowe Wyższej Szkoły Finansów i Prawa w Bielsku-Białej
business planning
starting a new business
simplified business plan
business resilience
title Assessing commercial attractiveness and resilience of a plan for starting a new small business
title_full Assessing commercial attractiveness and resilience of a plan for starting a new small business
title_fullStr Assessing commercial attractiveness and resilience of a plan for starting a new small business
title_full_unstemmed Assessing commercial attractiveness and resilience of a plan for starting a new small business
title_short Assessing commercial attractiveness and resilience of a plan for starting a new small business
title_sort assessing commercial attractiveness and resilience of a plan for starting a new small business
topic business planning
starting a new business
simplified business plan
business resilience
url https://asej.eu/index.php/asej/article/view/891
work_keys_str_mv AT jaroslawszreder assessingcommercialattractivenessandresilienceofaplanforstartinganewsmallbusiness
AT piotrwalentynowicz assessingcommercialattractivenessandresilienceofaplanforstartinganewsmallbusiness