Green supply chain strategy considering participant fairness concern and uncertainty of research and development
Abstract Considering the uncertainty of green technology research and development (R&D) investment and channel members’ fairness concern behavior, this article respectively analyzes participants’ optimal decision-making under the manufacturer-dominated and the retailer-dominated structures. Give...
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| Main Authors: | Haohao Song, Rong Wang, Xiangyu Mao, Jing Tao, Mengqi Zhang, Xiaobo Wang, Xiaojuan Sang |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Nature Portfolio
2025-08-01
|
| Series: | Scientific Reports |
| Online Access: | https://doi.org/10.1038/s41598-025-13485-3 |
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