The Effect of Conspicuous Consumption Behavior on Wasteful Consumption Behavior: The Intermediary Role of Hedonic Consumption Behavior
The concept of consumption, which has an important place in people's lives, is generally expressed as the use of produced goods and services in line with needs. Consumption now includes the psychological needs of people as well as their physical needs. C...
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Format: | Article |
Language: | English |
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Istanbul University Press
2022-06-01
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Series: | Journal of Economy Culture and Society |
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Online Access: | https://dergipark.org.tr/en/download/article-file/1560410 |
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author | İbrahim Avcı |
author_facet | İbrahim Avcı |
author_sort | İbrahim Avcı |
collection | DOAJ |
description | The concept of consumption, which has an important place in people's lives, is generally expressed as the use of produced goods and services in line with needs. Consumption now includes the psychological needs of people as well as their physical needs. Consumers can buy things they do not need by acting pleasure-orientedly, and they exhibit consumption behaviors to provide psychological satisfaction. One of the consumer-purchase patterns is found to demonstrate others in the social environment. Therefore, non-need consumption focused on pleasure and display causes excessive consumption; this situation can also cause wastefulness. Accordingly, in the present study, the aim was to examine the effect of conspicuous consumption behavior on wasteful consumption behavior and the mediating role of hedonic consumption behavior in this effect. With the online survey form prepared, 519 participants were reached between the dates of 21.05.2020-06.07.2020. The data obtained were analyzed with the SPSS 21, AMOS 24, and PROCESS 3.5 programs. After the analysis, it was concluded that conspicuous consumption behavior has an effect on wasteful consumption behavior and that hedonic consumption behavior has a mediating effect. |
format | Article |
id | doaj-art-dbf2061c199f459fa3e999eb6e7a73f3 |
institution | Kabale University |
issn | 2645-8772 |
language | English |
publishDate | 2022-06-01 |
publisher | Istanbul University Press |
record_format | Article |
series | Journal of Economy Culture and Society |
spelling | doaj-art-dbf2061c199f459fa3e999eb6e7a73f32025-02-04T10:18:43ZengIstanbul University PressJournal of Economy Culture and Society2645-87722022-06-016516117910.26650/JECS2021-8756424The Effect of Conspicuous Consumption Behavior on Wasteful Consumption Behavior: The Intermediary Role of Hedonic Consumption Behaviorİbrahim Avcı0https://orcid.org/0000-0001-9112-5076Gümüşhane Üniversitesi, Gümüşhane, TürkiyeThe concept of consumption, which has an important place in people's lives, is generally expressed as the use of produced goods and services in line with needs. Consumption now includes the psychological needs of people as well as their physical needs. Consumers can buy things they do not need by acting pleasure-orientedly, and they exhibit consumption behaviors to provide psychological satisfaction. One of the consumer-purchase patterns is found to demonstrate others in the social environment. Therefore, non-need consumption focused on pleasure and display causes excessive consumption; this situation can also cause wastefulness. Accordingly, in the present study, the aim was to examine the effect of conspicuous consumption behavior on wasteful consumption behavior and the mediating role of hedonic consumption behavior in this effect. With the online survey form prepared, 519 participants were reached between the dates of 21.05.2020-06.07.2020. The data obtained were analyzed with the SPSS 21, AMOS 24, and PROCESS 3.5 programs. After the analysis, it was concluded that conspicuous consumption behavior has an effect on wasteful consumption behavior and that hedonic consumption behavior has a mediating effect.https://dergipark.org.tr/en/download/article-file/1560410consumption behaviorconspicuous consumptionwasteful consumptionhedonic consumptionmediation effec |
spellingShingle | İbrahim Avcı The Effect of Conspicuous Consumption Behavior on Wasteful Consumption Behavior: The Intermediary Role of Hedonic Consumption Behavior Journal of Economy Culture and Society consumption behavior conspicuous consumption wasteful consumption hedonic consumption mediation effec |
title | The Effect of Conspicuous Consumption Behavior on Wasteful Consumption Behavior: The Intermediary Role of Hedonic Consumption Behavior |
title_full | The Effect of Conspicuous Consumption Behavior on Wasteful Consumption Behavior: The Intermediary Role of Hedonic Consumption Behavior |
title_fullStr | The Effect of Conspicuous Consumption Behavior on Wasteful Consumption Behavior: The Intermediary Role of Hedonic Consumption Behavior |
title_full_unstemmed | The Effect of Conspicuous Consumption Behavior on Wasteful Consumption Behavior: The Intermediary Role of Hedonic Consumption Behavior |
title_short | The Effect of Conspicuous Consumption Behavior on Wasteful Consumption Behavior: The Intermediary Role of Hedonic Consumption Behavior |
title_sort | effect of conspicuous consumption behavior on wasteful consumption behavior the intermediary role of hedonic consumption behavior |
topic | consumption behavior conspicuous consumption wasteful consumption hedonic consumption mediation effec |
url | https://dergipark.org.tr/en/download/article-file/1560410 |
work_keys_str_mv | AT ibrahimavcı theeffectofconspicuousconsumptionbehavioronwastefulconsumptionbehaviortheintermediaryroleofhedonicconsumptionbehavior AT ibrahimavcı effectofconspicuousconsumptionbehavioronwastefulconsumptionbehaviortheintermediaryroleofhedonicconsumptionbehavior |