Using an algorithmic approach to shape human decision-making through attraction to patterns

Abstract Evidence suggests that people are attracted to patterns and regularity. We hypothesized that decision-makers, intending to maximize profit, may be lured by the existence of regularity, even when it does not confer any additional value. An algorithm based on this premise outperformed all oth...

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Bibliographic Details
Main Authors: Haran Shani-Narkiss, Baruch Eitam, Oren Amsalem
Format: Article
Language:English
Published: Nature Portfolio 2025-05-01
Series:Nature Communications
Online Access:https://doi.org/10.1038/s41467-025-59131-4
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