THE POLITICS OF HALAL LABEL: BETWEEN ECONOMIC PIETY AND RELIGIOUS AMBIGUITY
The use of the halal label was expanded. Label, which is originally shown on food and beverage products only, but currently also shown on non-food and beverage products, such as tissue, pan, and refrigerator. It is a phenomenon of halalization; an expansion of halal labels for the product consumed b...
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| Format: | Article |
| Language: | English |
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Faculty of Ushuluddin and Da'wah UIN Raden Mas Said
2020-06-01
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| Series: | Al-A'raf: Jurnal Pemikiran Islam dan Filsafat |
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| Online Access: | https://ejournal.uinsaid.ac.id/index.php/al-araf/article/view/1803/916 |
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| _version_ | 1832570279229915136 |
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| author | Mokhamad Zainal Anwar Yuyun Sunesti Ihsan Ihsan |
| author_facet | Mokhamad Zainal Anwar Yuyun Sunesti Ihsan Ihsan |
| author_sort | Mokhamad Zainal Anwar |
| collection | DOAJ |
| description | The use of the halal label was expanded. Label, which is originally shown on food and beverage products only, but currently also shown on non-food and beverage products, such as tissue, pan, and refrigerator. It is a phenomenon of halalization; an expansion of halal labels for the product consumed by the Muslim community. Based on the qualitative method, the results of this study show that the Millennial Muslim generation's understanding of halal is varying and affected by varying sources of knowledge and internet use. Knowledge source no longer lies on Kiai/Ustadz only, but also on search engines available in cyberspace. Social media and the internet also become media used by the millennial Muslim generation to search for information on the product' rightfulness. The millennial Muslim generation just wants to use a product with a halal label, and an affordable price. If it is unaffordable, they will choose other affordable products volitionally despite no halal label. The contestation in selecting and non-selecting the halal label shows the existence of interests and authority for the millennial Muslim generation. This is what is called the politics of the halal label. |
| format | Article |
| id | doaj-art-dac01e48bc9f495794121eb88421e338 |
| institution | Kabale University |
| issn | 1693-9867 2527-5119 |
| language | English |
| publishDate | 2020-06-01 |
| publisher | Faculty of Ushuluddin and Da'wah UIN Raden Mas Said |
| record_format | Article |
| series | Al-A'raf: Jurnal Pemikiran Islam dan Filsafat |
| spelling | doaj-art-dac01e48bc9f495794121eb88421e3382025-02-02T15:50:17ZengFaculty of Ushuluddin and Da'wah UIN Raden Mas SaidAl-A'raf: Jurnal Pemikiran Islam dan Filsafat1693-98672527-51192020-06-01171254410.22515/ajpif.v17i1.1803THE POLITICS OF HALAL LABEL: BETWEEN ECONOMIC PIETY AND RELIGIOUS AMBIGUITYMokhamad Zainal Anwar0Yuyun Sunesti1Ihsan Ihsan2Institut Agama Islam Negeri Surakarta, Indonesia.Universitas Sebelas Maret Surakarta, Indonesia.Institut Agama Islam Negeri Kudus, Indonesia.The use of the halal label was expanded. Label, which is originally shown on food and beverage products only, but currently also shown on non-food and beverage products, such as tissue, pan, and refrigerator. It is a phenomenon of halalization; an expansion of halal labels for the product consumed by the Muslim community. Based on the qualitative method, the results of this study show that the Millennial Muslim generation's understanding of halal is varying and affected by varying sources of knowledge and internet use. Knowledge source no longer lies on Kiai/Ustadz only, but also on search engines available in cyberspace. Social media and the internet also become media used by the millennial Muslim generation to search for information on the product' rightfulness. The millennial Muslim generation just wants to use a product with a halal label, and an affordable price. If it is unaffordable, they will choose other affordable products volitionally despite no halal label. The contestation in selecting and non-selecting the halal label shows the existence of interests and authority for the millennial Muslim generation. This is what is called the politics of the halal label.https://ejournal.uinsaid.ac.id/index.php/al-araf/article/view/1803/916halal labelmillennial muslim generationpolitics of halal label |
| spellingShingle | Mokhamad Zainal Anwar Yuyun Sunesti Ihsan Ihsan THE POLITICS OF HALAL LABEL: BETWEEN ECONOMIC PIETY AND RELIGIOUS AMBIGUITY Al-A'raf: Jurnal Pemikiran Islam dan Filsafat halal label millennial muslim generation politics of halal label |
| title | THE POLITICS OF HALAL LABEL: BETWEEN ECONOMIC PIETY AND RELIGIOUS AMBIGUITY |
| title_full | THE POLITICS OF HALAL LABEL: BETWEEN ECONOMIC PIETY AND RELIGIOUS AMBIGUITY |
| title_fullStr | THE POLITICS OF HALAL LABEL: BETWEEN ECONOMIC PIETY AND RELIGIOUS AMBIGUITY |
| title_full_unstemmed | THE POLITICS OF HALAL LABEL: BETWEEN ECONOMIC PIETY AND RELIGIOUS AMBIGUITY |
| title_short | THE POLITICS OF HALAL LABEL: BETWEEN ECONOMIC PIETY AND RELIGIOUS AMBIGUITY |
| title_sort | politics of halal label between economic piety and religious ambiguity |
| topic | halal label millennial muslim generation politics of halal label |
| url | https://ejournal.uinsaid.ac.id/index.php/al-araf/article/view/1803/916 |
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