My Home Is My Stage: Restaurant Experiences in Two Estonian Lifestyle Enterprises
This article discusses recent developments in the home-based lifestyle business featuring the example of two cases: Tammuri farm restaurant near Otepää in South Estonia, and home restaurant MerMer in Kolga-Aabla in North Estonia. We study the restaurants from a Goffmanian performance perspective, fo...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Sciendo
2012-09-01
|
| Series: | Journal of Ethnology and Folkloristics |
| Subjects: | |
| Online Access: | https://www.jef.ee/index.php/journal/article/view/92 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| _version_ | 1832569625494159360 |
|---|---|
| author | Ester Võsu Anu Kannike |
| author_facet | Ester Võsu Anu Kannike |
| author_sort | Ester Võsu |
| collection | DOAJ |
| description | This article discusses recent developments in the home-based lifestyle business featuring the example of two cases: Tammuri farm restaurant near Otepää in South Estonia, and home restaurant MerMer in Kolga-Aabla in North Estonia. We study the restaurants from a Goffmanian performance perspective, focusing on the lifestyle entrepreneur's viewpoint of creating a restaurant experience in their homes. Accordingly, the home and its surroundings are considered a setting in which food has an important role as a performance medium and multiple roles are enacted by a single entrepreneur as a performer. Freshness, quality and locality of food, homeliness and personalised service are used for creating a special home restaurant meal experience. The two cases also shed light on the dynamics of the concepts of home and lifestyle entrepreneurship in contemporary Estonia, challenging the understanding of restaurant cuisine and home cooking as oppositional practices of food preparation and consumption. |
| format | Article |
| id | doaj-art-daa9c6c768fb4acaafba1bf391c4e216 |
| institution | Kabale University |
| issn | 1736-6518 2228-0987 |
| language | English |
| publishDate | 2012-09-01 |
| publisher | Sciendo |
| record_format | Article |
| series | Journal of Ethnology and Folkloristics |
| spelling | doaj-art-daa9c6c768fb4acaafba1bf391c4e2162025-02-02T20:04:05ZengSciendoJournal of Ethnology and Folkloristics1736-65182228-09872012-09-0152194773My Home Is My Stage: Restaurant Experiences in Two Estonian Lifestyle EnterprisesEster Võsu0Anu Kannike1University of TartuTallinn UniversityThis article discusses recent developments in the home-based lifestyle business featuring the example of two cases: Tammuri farm restaurant near Otepää in South Estonia, and home restaurant MerMer in Kolga-Aabla in North Estonia. We study the restaurants from a Goffmanian performance perspective, focusing on the lifestyle entrepreneur's viewpoint of creating a restaurant experience in their homes. Accordingly, the home and its surroundings are considered a setting in which food has an important role as a performance medium and multiple roles are enacted by a single entrepreneur as a performer. Freshness, quality and locality of food, homeliness and personalised service are used for creating a special home restaurant meal experience. The two cases also shed light on the dynamics of the concepts of home and lifestyle entrepreneurship in contemporary Estonia, challenging the understanding of restaurant cuisine and home cooking as oppositional practices of food preparation and consumption.https://www.jef.ee/index.php/journal/article/view/92restauranthomeperformancelifestyle enterpriseEstonia |
| spellingShingle | Ester Võsu Anu Kannike My Home Is My Stage: Restaurant Experiences in Two Estonian Lifestyle Enterprises Journal of Ethnology and Folkloristics restaurant home performance lifestyle enterprise Estonia |
| title | My Home Is My Stage: Restaurant Experiences in Two Estonian Lifestyle Enterprises |
| title_full | My Home Is My Stage: Restaurant Experiences in Two Estonian Lifestyle Enterprises |
| title_fullStr | My Home Is My Stage: Restaurant Experiences in Two Estonian Lifestyle Enterprises |
| title_full_unstemmed | My Home Is My Stage: Restaurant Experiences in Two Estonian Lifestyle Enterprises |
| title_short | My Home Is My Stage: Restaurant Experiences in Two Estonian Lifestyle Enterprises |
| title_sort | my home is my stage restaurant experiences in two estonian lifestyle enterprises |
| topic | restaurant home performance lifestyle enterprise Estonia |
| url | https://www.jef.ee/index.php/journal/article/view/92 |
| work_keys_str_mv | AT estervosu myhomeismystagerestaurantexperiencesintwoestonianlifestyleenterprises AT anukannike myhomeismystagerestaurantexperiencesintwoestonianlifestyleenterprises |