Bicycle tourism, from pandemic to sustainability: “Terre di Casole Bike Hub” project

The outbreak of COVID-19 and the subsequent lockdowns have impelled us to question and reconsider our standards, schedules and lifestyle. One of the market sectors that was most affected by the mobility reduction was tourism. Its demand in 2020 showed indeed a significant change: tourists opted for...

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Main Author: Sara Belotti
Format: Article
Language:English
Published: Société Royale Belge de Géographie and the Belgian National Committee of Geography 2022-10-01
Series:Belgeo
Subjects:
Online Access:https://journals.openedition.org/belgeo/56063
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author Sara Belotti
author_facet Sara Belotti
author_sort Sara Belotti
collection DOAJ
description The outbreak of COVID-19 and the subsequent lockdowns have impelled us to question and reconsider our standards, schedules and lifestyle. One of the market sectors that was most affected by the mobility reduction was tourism. Its demand in 2020 showed indeed a significant change: tourists opted for unusual destinations, presumably less crowded, favouring smaller villages and mountain areas. Moreover, tourists have chosen destinations that feature the possibility to do sports, especially trekking and cycling. Considering these trends, this paper focuses on the bicycle tourism in Italy and analyses its development potential. More specifically, it analyses the “Terre di Casole Bike Hub” project as an example of best practices to promote the territory through cycling, aiming to support the territory recovery in the post-pandemic tourism.
format Article
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institution OA Journals
issn 1377-2368
2294-9135
language English
publishDate 2022-10-01
publisher Société Royale Belge de Géographie and the Belgian National Committee of Geography
record_format Article
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spelling doaj-art-da80ac2539b04e0abd767823128333062025-08-20T02:27:25ZengSociété Royale Belge de Géographie and the Belgian National Committee of GeographyBelgeo1377-23682294-91352022-10-01310.4000/belgeo.56063Bicycle tourism, from pandemic to sustainability: “Terre di Casole Bike Hub” projectSara BelottiThe outbreak of COVID-19 and the subsequent lockdowns have impelled us to question and reconsider our standards, schedules and lifestyle. One of the market sectors that was most affected by the mobility reduction was tourism. Its demand in 2020 showed indeed a significant change: tourists opted for unusual destinations, presumably less crowded, favouring smaller villages and mountain areas. Moreover, tourists have chosen destinations that feature the possibility to do sports, especially trekking and cycling. Considering these trends, this paper focuses on the bicycle tourism in Italy and analyses its development potential. More specifically, it analyses the “Terre di Casole Bike Hub” project as an example of best practices to promote the territory through cycling, aiming to support the territory recovery in the post-pandemic tourism.https://journals.openedition.org/belgeo/56063ItalyTuscanybicycle tourismbike hubsustainable mobilitypost-pandemic tourism
spellingShingle Sara Belotti
Bicycle tourism, from pandemic to sustainability: “Terre di Casole Bike Hub” project
Belgeo
Italy
Tuscany
bicycle tourism
bike hub
sustainable mobility
post-pandemic tourism
title Bicycle tourism, from pandemic to sustainability: “Terre di Casole Bike Hub” project
title_full Bicycle tourism, from pandemic to sustainability: “Terre di Casole Bike Hub” project
title_fullStr Bicycle tourism, from pandemic to sustainability: “Terre di Casole Bike Hub” project
title_full_unstemmed Bicycle tourism, from pandemic to sustainability: “Terre di Casole Bike Hub” project
title_short Bicycle tourism, from pandemic to sustainability: “Terre di Casole Bike Hub” project
title_sort bicycle tourism from pandemic to sustainability terre di casole bike hub project
topic Italy
Tuscany
bicycle tourism
bike hub
sustainable mobility
post-pandemic tourism
url https://journals.openedition.org/belgeo/56063
work_keys_str_mv AT sarabelotti bicycletourismfrompandemictosustainabilityterredicasolebikehubproject