Investigating the Quality of Diagnostic and Treatment Services Purchased From Specialist Doctors Using the Servqual Model and Giving Solutions

Introduction:This research aimed to investigate the quality of diagnostic and therapeutic services purchased from specialist doctors using the Servqual model and to provide solutions. Materials and Methods:The opinions of 51 specialists were collected regarding the quality of services provided by do...

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Main Authors: Saeid khayatmoghadam, Azam Babaki Rad, Ali Asghar Zabihi, Ameneh Zabihi
Format: Article
Language:English
Published: Mashhad University of Medical Sciences 2023-01-01
Series:Patient Safety and Quality Improvement Journal
Subjects:
Online Access:https://psj.mums.ac.ir/article_22057_4dee394592d5db48068e09515fc9dc7a.pdf
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author Saeid khayatmoghadam
Azam Babaki Rad
Ali Asghar Zabihi
Ameneh Zabihi
author_facet Saeid khayatmoghadam
Azam Babaki Rad
Ali Asghar Zabihi
Ameneh Zabihi
author_sort Saeid khayatmoghadam
collection DOAJ
description Introduction:This research aimed to investigate the quality of diagnostic and therapeutic services purchased from specialist doctors using the Servqual model and to provide solutions. Materials and Methods:The opinions of 51 specialists were collected regarding the quality of services provided by doctors using the Servqual standard questionnaire. Then, using the Servqual model, the gap between expectations and perceptions was calculated and ranked based on priority from the largest to the smallest gap. In the following, with the help of the Delphi method, with the cooperation of experts, solutions were collected to improve the dimensions, and after that, the importance of the solutions was determined using the second questionnaire. Results:Gaps in order of priority of reliability, responsiveness, tangibility, assurance, and finally, empathy were determined. Six solutions were determined to improve reliability, 10 to improve responsiveness, 4 to improve physical dimensions (tangible), 9 to improve assurance, and 4 to improve empathy. After ranking the solutions, six solutions that scored lower than the average (3.08) were removed, and  27 solutions were approved. Conclusion:Considering the calculated gap between expectations and perceptions in all dimensions, the following solutions are suggested to reduce the gap; improving the performance of basic insurance organizations, motivating doctors, estimating the price of services based on quality, developing treatment protocols with the help of specialized associations and contracting with doctors by insurance organizations based on the best time for the visit.
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publishDate 2023-01-01
publisher Mashhad University of Medical Sciences
record_format Article
series Patient Safety and Quality Improvement Journal
spelling doaj-art-da563d802b984bb3894acdb03b5a79f12025-08-20T03:35:02ZengMashhad University of Medical SciencesPatient Safety and Quality Improvement Journal2345-44822345-44902023-01-01111556110.22038/psj.2023.67220.137122057Investigating the Quality of Diagnostic and Treatment Services Purchased From Specialist Doctors Using the Servqual Model and Giving SolutionsSaeid khayatmoghadam0Azam Babaki Rad1Ali Asghar Zabihi2Ameneh Zabihi3Assistant Professor, Department of Management, Mashhad Branch , Islamic Azad University, Mashhad,Iran.Assistant Professor, Department of Management, Mashhad Branch , Islamic Azad University, Mashhad,Iran.Department of Management, Mashhad Branch , Islamic Azad University, Mashhad, Iran.Department of Management, Mashhad Branch , Islamic Azad University, Mashhad, Iran.Introduction:This research aimed to investigate the quality of diagnostic and therapeutic services purchased from specialist doctors using the Servqual model and to provide solutions. Materials and Methods:The opinions of 51 specialists were collected regarding the quality of services provided by doctors using the Servqual standard questionnaire. Then, using the Servqual model, the gap between expectations and perceptions was calculated and ranked based on priority from the largest to the smallest gap. In the following, with the help of the Delphi method, with the cooperation of experts, solutions were collected to improve the dimensions, and after that, the importance of the solutions was determined using the second questionnaire. Results:Gaps in order of priority of reliability, responsiveness, tangibility, assurance, and finally, empathy were determined. Six solutions were determined to improve reliability, 10 to improve responsiveness, 4 to improve physical dimensions (tangible), 9 to improve assurance, and 4 to improve empathy. After ranking the solutions, six solutions that scored lower than the average (3.08) were removed, and  27 solutions were approved. Conclusion:Considering the calculated gap between expectations and perceptions in all dimensions, the following solutions are suggested to reduce the gap; improving the performance of basic insurance organizations, motivating doctors, estimating the price of services based on quality, developing treatment protocols with the help of specialized associations and contracting with doctors by insurance organizations based on the best time for the visit.https://psj.mums.ac.ir/article_22057_4dee394592d5db48068e09515fc9dc7a.pdfservice quality. servqual modeltangiblereliabilityresponsiveness
spellingShingle Saeid khayatmoghadam
Azam Babaki Rad
Ali Asghar Zabihi
Ameneh Zabihi
Investigating the Quality of Diagnostic and Treatment Services Purchased From Specialist Doctors Using the Servqual Model and Giving Solutions
Patient Safety and Quality Improvement Journal
service quality. servqual model
tangible
reliability
responsiveness
title Investigating the Quality of Diagnostic and Treatment Services Purchased From Specialist Doctors Using the Servqual Model and Giving Solutions
title_full Investigating the Quality of Diagnostic and Treatment Services Purchased From Specialist Doctors Using the Servqual Model and Giving Solutions
title_fullStr Investigating the Quality of Diagnostic and Treatment Services Purchased From Specialist Doctors Using the Servqual Model and Giving Solutions
title_full_unstemmed Investigating the Quality of Diagnostic and Treatment Services Purchased From Specialist Doctors Using the Servqual Model and Giving Solutions
title_short Investigating the Quality of Diagnostic and Treatment Services Purchased From Specialist Doctors Using the Servqual Model and Giving Solutions
title_sort investigating the quality of diagnostic and treatment services purchased from specialist doctors using the servqual model and giving solutions
topic service quality. servqual model
tangible
reliability
responsiveness
url https://psj.mums.ac.ir/article_22057_4dee394592d5db48068e09515fc9dc7a.pdf
work_keys_str_mv AT saeidkhayatmoghadam investigatingthequalityofdiagnosticandtreatmentservicespurchasedfromspecialistdoctorsusingtheservqualmodelandgivingsolutions
AT azambabakirad investigatingthequalityofdiagnosticandtreatmentservicespurchasedfromspecialistdoctorsusingtheservqualmodelandgivingsolutions
AT aliasgharzabihi investigatingthequalityofdiagnosticandtreatmentservicespurchasedfromspecialistdoctorsusingtheservqualmodelandgivingsolutions
AT amenehzabihi investigatingthequalityofdiagnosticandtreatmentservicespurchasedfromspecialistdoctorsusingtheservqualmodelandgivingsolutions