Factorial Analysis of Mass Media Influence on Academic Sports Development

Purpose: Main objective of this research was factorial analysis of mass media influence on academic sports development. Material: Methodology of the research was descriptive- correlation. Population of the research was composed of all referees, coaches and athletes participating in students' sp...

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Main Authors: Noshin Benar, Mina Emami, Ozra Eftekhari, Far Nastaran Yeganeh, Mohammadi Ali Mohammad Khan
Format: Article
Language:English
Published: IP Iermakov S.S. 2016-06-01
Series:Physical Education of Students
Subjects:
Online Access:https://sportedu.org.ua/index.php/PES/article/view/39
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author Noshin Benar
Mina Emami
Ozra Eftekhari
Far Nastaran Yeganeh
Mohammadi Ali Mohammad Khan
author_facet Noshin Benar
Mina Emami
Ozra Eftekhari
Far Nastaran Yeganeh
Mohammadi Ali Mohammad Khan
author_sort Noshin Benar
collection DOAJ
description Purpose: Main objective of this research was factorial analysis of mass media influence on academic sports development. Material: Methodology of the research was descriptive- correlation. Population of the research was composed of all referees, coaches and athletes participating in students' sports Olympiad of Iran Payam e Noor Universities in year 2014. Statistical sample of research was chosen randomly and consisted of 176 persons. Data gathering tool was a researcher made questionnaire; its superficial and content validity was approved by academic professors and media experts; also the stability of research tool was reported to be at an acceptable level. SPSS 23 software was used to analyze research data and also AMOS 24 software was used to analyze structure validity. Results: Findings showed there is a significant difference between current situation and desirable situation in all research dimensions. Also, factorial analysis of all research variables showed improvement of coaches' technical performance (0.86), improvement of referees' technical performance (0.85), and promotion of academic sport managers' awareness (0.83) respectively are mostly influenced by mass media. Conclusion: It should be kept in mind that academic sports development is one of the factors of the entire country sports development. Hence, it is crucial to attend to different dimensions of student sport's aspects such as human, financial, planning and etc., especially in championship area to be able to further macro objectives of country's sports development. Considering current conditions, mass media should have a new perspective on academic sports in order to be able to attend to their responsibilities to further the excellence of country's sports.
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spelling doaj-art-da2fc7c66382417dade6702e7b1e57d02025-08-20T02:51:20ZengIP Iermakov S.S.Physical Education of Students2308-72502016-06-01203323810.15561/20755279.2016.030434Factorial Analysis of Mass Media Influence on Academic Sports DevelopmentNoshin Benar0Mina Emami1Ozra Eftekhari2Far Nastaran Yeganeh3Mohammadi Ali Mohammad Khan4University of GuilanUniversity of GuilanUniversity of ShomalIslamic Azad University of Bandar Anzali BranchUniversity of GuilanPurpose: Main objective of this research was factorial analysis of mass media influence on academic sports development. Material: Methodology of the research was descriptive- correlation. Population of the research was composed of all referees, coaches and athletes participating in students' sports Olympiad of Iran Payam e Noor Universities in year 2014. Statistical sample of research was chosen randomly and consisted of 176 persons. Data gathering tool was a researcher made questionnaire; its superficial and content validity was approved by academic professors and media experts; also the stability of research tool was reported to be at an acceptable level. SPSS 23 software was used to analyze research data and also AMOS 24 software was used to analyze structure validity. Results: Findings showed there is a significant difference between current situation and desirable situation in all research dimensions. Also, factorial analysis of all research variables showed improvement of coaches' technical performance (0.86), improvement of referees' technical performance (0.85), and promotion of academic sport managers' awareness (0.83) respectively are mostly influenced by mass media. Conclusion: It should be kept in mind that academic sports development is one of the factors of the entire country sports development. Hence, it is crucial to attend to different dimensions of student sport's aspects such as human, financial, planning and etc., especially in championship area to be able to further macro objectives of country's sports development. Considering current conditions, mass media should have a new perspective on academic sports in order to be able to attend to their responsibilities to further the excellence of country's sports.https://sportedu.org.ua/index.php/PES/article/view/39Mass MediaSports DevelopmentAcademic SportWomen's Sport
spellingShingle Noshin Benar
Mina Emami
Ozra Eftekhari
Far Nastaran Yeganeh
Mohammadi Ali Mohammad Khan
Factorial Analysis of Mass Media Influence on Academic Sports Development
Physical Education of Students
Mass Media
Sports Development
Academic Sport
Women's Sport
title Factorial Analysis of Mass Media Influence on Academic Sports Development
title_full Factorial Analysis of Mass Media Influence on Academic Sports Development
title_fullStr Factorial Analysis of Mass Media Influence on Academic Sports Development
title_full_unstemmed Factorial Analysis of Mass Media Influence on Academic Sports Development
title_short Factorial Analysis of Mass Media Influence on Academic Sports Development
title_sort factorial analysis of mass media influence on academic sports development
topic Mass Media
Sports Development
Academic Sport
Women's Sport
url https://sportedu.org.ua/index.php/PES/article/view/39
work_keys_str_mv AT noshinbenar factorialanalysisofmassmediainfluenceonacademicsportsdevelopment
AT minaemami factorialanalysisofmassmediainfluenceonacademicsportsdevelopment
AT ozraeftekhari factorialanalysisofmassmediainfluenceonacademicsportsdevelopment
AT farnastaranyeganeh factorialanalysisofmassmediainfluenceonacademicsportsdevelopment
AT mohammadialimohammadkhan factorialanalysisofmassmediainfluenceonacademicsportsdevelopment