Driving against the Power: Sexism in Automobile Culture and Female Drivers in Turkey

This article’s aim is to understand the socio-historical factors behind sexist judgments against female drivers in Turkey, based on written and visual media, social media content with the theme of “female driver errors,” and everyday male conversations in which being a woman is equated with novice d...

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Main Authors: Sefer Yetkin Işık, Birgül Koçak Oksev
Format: Article
Language:English
Published: Istanbul University Press 2022-12-01
Series:Journal of Economy Culture and Society
Subjects:
Online Access:https://cdn.istanbul.edu.tr/file/JTA6CLJ8T5/061137D824E84432BC9679C35E1167F5
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author Sefer Yetkin Işık
Birgül Koçak Oksev
author_facet Sefer Yetkin Işık
Birgül Koçak Oksev
author_sort Sefer Yetkin Işık
collection DOAJ
description This article’s aim is to understand the socio-historical factors behind sexist judgments against female drivers in Turkey, based on written and visual media, social media content with the theme of “female driver errors,” and everyday male conversations in which being a woman is equated with novice driving. The article seeks to answer whether the increase in thenumber of female drivers is a symptom of a feminization of the driving profession and automobile culture. It is based on interviews with seventeen middle-class drivers (academic, teacher, doctor, psychologist), three of whom were men. In Turkey, the automobile is still an object with connotations of status, power, prestige, and competitiveness, and historically men have been dominant in automobile-related professions. Meanwhile, the normalization of women walking around the city without a man is a relatively new development for a significant part of society. The recent expansion of conservative and/or religious middle classes seems to support the increase in the number of female drivers. Automobile manufacturers’ market-expansion strategies and efforts to produce new models for each type of user also support this trend. However, production and sales strategies that try to catch up with the diversity of demand by considering the diversity of consumers are also effective in reproducing sexist stereotypes, such as some car models being labeled as “women’s cars”.
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issn 2645-8772
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publishDate 2022-12-01
publisher Istanbul University Press
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series Journal of Economy Culture and Society
spelling doaj-art-d9f03c2c23cd4cbc98764648c17ca7342025-08-20T03:52:39ZengIstanbul University PressJournal of Economy Culture and Society2645-87722022-12-0166739210.26650/JECS2021-1012364123456Driving against the Power: Sexism in Automobile Culture and Female Drivers in TurkeySefer Yetkin Işık0https://orcid.org/0000-0001-5043-370XBirgül Koçak Oksev1https://orcid.org/0000-0002-6783-2843Bartın Üniversitesi, Bartin, Turkiyeİstanbul Üniversitesi, İstanbul, TürkiyeThis article’s aim is to understand the socio-historical factors behind sexist judgments against female drivers in Turkey, based on written and visual media, social media content with the theme of “female driver errors,” and everyday male conversations in which being a woman is equated with novice driving. The article seeks to answer whether the increase in thenumber of female drivers is a symptom of a feminization of the driving profession and automobile culture. It is based on interviews with seventeen middle-class drivers (academic, teacher, doctor, psychologist), three of whom were men. In Turkey, the automobile is still an object with connotations of status, power, prestige, and competitiveness, and historically men have been dominant in automobile-related professions. Meanwhile, the normalization of women walking around the city without a man is a relatively new development for a significant part of society. The recent expansion of conservative and/or religious middle classes seems to support the increase in the number of female drivers. Automobile manufacturers’ market-expansion strategies and efforts to produce new models for each type of user also support this trend. However, production and sales strategies that try to catch up with the diversity of demand by considering the diversity of consumers are also effective in reproducing sexist stereotypes, such as some car models being labeled as “women’s cars”.https://cdn.istanbul.edu.tr/file/JTA6CLJ8T5/061137D824E84432BC9679C35E1167F5automobile culturefeminizationmansplainingsexismwoman drivers
spellingShingle Sefer Yetkin Işık
Birgül Koçak Oksev
Driving against the Power: Sexism in Automobile Culture and Female Drivers in Turkey
Journal of Economy Culture and Society
automobile culture
feminization
mansplaining
sexism
woman drivers
title Driving against the Power: Sexism in Automobile Culture and Female Drivers in Turkey
title_full Driving against the Power: Sexism in Automobile Culture and Female Drivers in Turkey
title_fullStr Driving against the Power: Sexism in Automobile Culture and Female Drivers in Turkey
title_full_unstemmed Driving against the Power: Sexism in Automobile Culture and Female Drivers in Turkey
title_short Driving against the Power: Sexism in Automobile Culture and Female Drivers in Turkey
title_sort driving against the power sexism in automobile culture and female drivers in turkey
topic automobile culture
feminization
mansplaining
sexism
woman drivers
url https://cdn.istanbul.edu.tr/file/JTA6CLJ8T5/061137D824E84432BC9679C35E1167F5
work_keys_str_mv AT seferyetkinisık drivingagainstthepowersexisminautomobilecultureandfemaledriversinturkey
AT birgulkocakoksev drivingagainstthepowersexisminautomobilecultureandfemaledriversinturkey