Tourist Attractiveness of the Saratov Region (Based on Empirical Research)

The article discusses approaches to the study of tourist attractiveness in terms of economics, marketing, social communication and sociology of management. The results of the authorial sociological study of citizens’ overall satisfaction with the quality of tourist services and tourist attractivenes...

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Main Authors: Dmitry Valerievich Akaev, Aleksandr Aleksandrovich Shugaev
Format: Article
Language:English
Published: North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018-04-01
Series:Управленческое консультирование
Subjects:
Online Access:https://www.acjournal.ru/jour/article/view/560
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author Dmitry Valerievich Akaev
Aleksandr Aleksandrovich Shugaev
author_facet Dmitry Valerievich Akaev
Aleksandr Aleksandrovich Shugaev
author_sort Dmitry Valerievich Akaev
collection DOAJ
description The article discusses approaches to the study of tourist attractiveness in terms of economics, marketing, social communication and sociology of management. The results of the authorial sociological study of citizens’ overall satisfaction with the quality of tourist services and tourist attractiveness of the Saratov Region are analyzed. A questionnaire survey of 1,200 respondents was conducted in the autumn of 2016, and the results formed the basis for the implementation of the project «Introduction to the Saratov Region: A Guide to Historical Sites», supported by a Presidential grant from NGO. The conclusion is that domestic tourism in the Saratov Region is now in the stage of development and determining its place among the potential visitors. As it is impossible to compete with foreign beach, mountain, and shopping routes for objective geographical, climatic and economic reasons, it is necessary to look for opportunities in other equally promising directions.
format Article
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institution DOAJ
issn 1726-1139
1816-8590
language English
publishDate 2018-04-01
publisher North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration
record_format Article
series Управленческое консультирование
spelling doaj-art-d940341421cc45b89acb0a047b5bbabc2025-08-20T02:45:46ZengNorth-West institute of management of the Russian Presidential Academy of National Economy and Public AdministrationУправленческое консультирование1726-11391816-85902018-04-010414615110.22394/1726-1139-2017-4-146-151560Tourist Attractiveness of the Saratov Region (Based on Empirical Research)Dmitry Valerievich Akaev0Aleksandr Aleksandrovich Shugaev1Povolzhsky Institute of Management named after P. A. Stolypin, Branch of RANEPAMinistry of Information and Press of the Saratov RegionThe article discusses approaches to the study of tourist attractiveness in terms of economics, marketing, social communication and sociology of management. The results of the authorial sociological study of citizens’ overall satisfaction with the quality of tourist services and tourist attractiveness of the Saratov Region are analyzed. A questionnaire survey of 1,200 respondents was conducted in the autumn of 2016, and the results formed the basis for the implementation of the project «Introduction to the Saratov Region: A Guide to Historical Sites», supported by a Presidential grant from NGO. The conclusion is that domestic tourism in the Saratov Region is now in the stage of development and determining its place among the potential visitors. As it is impossible to compete with foreign beach, mountain, and shopping routes for objective geographical, climatic and economic reasons, it is necessary to look for opportunities in other equally promising directions.https://www.acjournal.ru/jour/article/view/560tourismtourist attractiveness of a regionsaratov regionsocial research
spellingShingle Dmitry Valerievich Akaev
Aleksandr Aleksandrovich Shugaev
Tourist Attractiveness of the Saratov Region (Based on Empirical Research)
Управленческое консультирование
tourism
tourist attractiveness of a region
saratov region
social research
title Tourist Attractiveness of the Saratov Region (Based on Empirical Research)
title_full Tourist Attractiveness of the Saratov Region (Based on Empirical Research)
title_fullStr Tourist Attractiveness of the Saratov Region (Based on Empirical Research)
title_full_unstemmed Tourist Attractiveness of the Saratov Region (Based on Empirical Research)
title_short Tourist Attractiveness of the Saratov Region (Based on Empirical Research)
title_sort tourist attractiveness of the saratov region based on empirical research
topic tourism
tourist attractiveness of a region
saratov region
social research
url https://www.acjournal.ru/jour/article/view/560
work_keys_str_mv AT dmitryvalerievichakaev touristattractivenessofthesaratovregionbasedonempiricalresearch
AT aleksandraleksandrovichshugaev touristattractivenessofthesaratovregionbasedonempiricalresearch